Answer:
1- a. Use flip-charts and classify ideas.
2) a. Crowd-storming.
Explanation:
1- To improve the group's brainstorm, Jeanne should use flipcharts and classify ideas.
Flipcharts is a whiteboard used as a visual resource, which allows the best visualization of graphics, new ideas, etc., in a dynamic and summarized way, since this visual resource attracts attention, records and helps in the fixing of content and central ideals.
2- The situation represents crowdstorming, which is a marketing strategy used when an organization wants to improve the services and products offered through interaction with groups of employees who can even be consumers, as in the case above.
This strategy helps in better brand positioning, by receiving direct feedbacks from the potential public, which helps in better meeting their wants and needs.
BlackBerry, which gained significant market share in the early 2000s in the business, government, and consumer markets, lost market share because "competitors offered phones with better designs and more features".
<u>Option:</u> B
<u>Explanation:</u>
The causes BlackBerry struggled are:
- They were unable to innovate quickly enough. Apple and all the Android phone manufacturers released their phones with new operating system and physical shapes.
- That was a major disruption in the market for cell phones and BlackBerry did not follow.
The company after Chen took over BlackBerry in late 2013 to concentrate more on apps. In 2016, the team stopped manufacturing its own branded phones and is now depending on suppliers to do so. The organization now provides a lot of its software and services revenues, as well as licensing, to big corporations.
Sell the asset, which will drive down the price and cause the expected return to reach the level of the required return.
Answer:
The correct answer is letter "A": Modify.
Explanation:
The SCAMPER approach is useful when analyzing how to implement new ideas into existing products or services. SCAMPER stands for <em>Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, </em>and <em>Reverse</em>.
The Modifying function implies asking questions such as "<em>What could you add to modify this product</em>?" or "<em>What element of this product could you strengthen to create something new</em>?" which looks for spotting lacking features of products to improve them according to consumers' preference.
Thus, <em>by deciding to change the spices of Indian traditional food for less spicy ingredients to fit Americans' food habits, Rashmi is using the modifying component of the SCAMPER tool.</em>
Complete Question:
Baldwin's workforce complement (number of employees) will grow by 10% next year. Baldwin spends the same amount extra above the $1,000 recruiting base, which is $694 per employee. Complement/work force was 434 and New Hires were 67 for last year. What will they spend this year on recruiting this year?
Answer: $84,700
<u>Explanation:</u>
Total employees = 434 + 67 = 501
As mentioned in the question that Baldwin's workforce will increase by 10%.
Hence, existing employees x 110% = 501 x 110% = 551 (Ignore the decimal as employees cannot be in decimal) Increase of 50 employees
Baldwin will spend $694 + $1,000 = $1,694
Therefore, for 50 employees he would spend $1,694
Baldwin would spend a total of (50 x $1,694) = $ 84,700
