The mode of persuasion "ethos" appeals to beliefs or ideals of a community and also an authority figure's character or credibility to influence individuals through morals.
In the famous play "Julius Caesar", Mark Anthony changed the opinion of the Romans by making them hate Brutus and the conspirators using "ethos" to put their credibility on the spot with irony and sarcasm when he repeatedly calls them "Honorable Men"; on the other hand he praise Caesar's loyalty to him when he calls him "His faithful friend", making people empathize with his character.
I just completed the test that you're taking and the answer is: Winter
Yes, all three make up the triangle of persuasion.
Examples can be:
Ethos~ An advertisement on an alternative medicine persuaded to be efficient by the credibility of scientists in lab coats.
Pathos~ A commercial asking for donations to help abused animals to appeal to the emotional view.
Logos~ A statistic in a magazine about rates of how people with more shoes are more happy, suggesting you should buy shows for this reason.
Although all examples have bad motives for persuading, ways to avoid being tricked in these examples are:
-In ethos ex., people with lab coats aren't necessarily credible, look them up and see if they are legitimate, and if they are, look at what they are saying and if it is even relatable to the subject.
-In pathos ex., how did this commercial even get the money to be advertised? If they have money, they should use it to support the animals. Think before donating money to a program like this, because most of time, more than half the money you donate goes to them then the ones in need.
-In logos, the statistics are correct, but if you are depressed, it doesn't mean you should buy more shoes. There is a hidden variable in their data
I hope this helps?
