Question

Asiana, a fragrance manufacturer located in France, markets its products to the North American and Asian countries through independent distributors. In this case, Asiana has entered into international markets through ________.

Answer 1

I believe the answer is: Indirect exporting

Indirect exporting refers to the technique to enter a certain market by using an intermediary to distribute our product in foreign market. This can be done by hiring independent distributors to do all of the groundwork in other country and share some percentage of the profit to those distributors.

Answer 2

C, direct investment I took this quiz recently and got it correct :) hope this helped