This question is incomplete, here´s the complete question.
Adapting your message to the task and audience requires empathy, which means putting yourself in the other person’s shoes. Empathetic senders consider how the receiver will decode the message and try to find the most appealing tone and professional language to deliver the message.
Read the following message, and determine if it is sender focused or audience focused.
We want you to come back. If you are satisfied, you’ll come back, and we will continue to be profitable. Tell us about your experience, so we can be the best.
Is the preceding message sender focused or audience focused?
Sender focused
Audience focused
Which of the following selections effectively use the "you" view. Check all that apply.
- We want you to take full advantage of the professional development workshops we offer.
- Your online shopping experience at Toys4Fun should be enjoyable.
- To encourage attendance at the company BBQ, we will enter your name in the raffle.
- Thank you for shopping at FreeLinks. Your order will ship on Saturday.
Which one of the following selections uses a conversational but professional tone?
- We’ve gotta do something about this market downturn thing.
- The affected party will betray the individual to those who are positioned at the top of the dominance hierarchy.
- The conference report recommends we have fewer corporate rules.
Determine which sentence has achieved a casual, yet professional tone.
- Let’s meet at 1:00 today to review the report
- There are errors in this report again. Please get to my office ASAP to discuss how to fix them!
Answer:
- Sender focused
- Your online shopping experience at Toys4Fun should be enjoyable.
- Thank you for shopping at FreeLinks. Your order will ship on Saturday.
- The conference report recommends we have fewer corporate rules.
- Let's meet at 1:00 today to review the report.
- We will be implementing new performance measures.
Explanation:
A sender focused message centers on the goals and needs of the sender. In this example, the message focuses on what the business wants: to be profitable and recognized as the best.
On the other hand, an effective “you” view centers the focus on the audience instead of the sender, emphasizing the receiver´s benefits.
Professional language requires a conversational tone that can adapt to the expectations of the audience. Conversational yet professional language eludes chitchat, vulgarity, sentence fragments, texting abbreviations, and too formal speech.
A professional yet casual tone is expected even in conflict situations when is wise to be able to identify the problem without blame or anger.
