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Temka [501]
2 years ago
7

Discuss the problems associated with Burberry’s licensing arrangement in Japan. What were the benefits of establishing a relatio

nship with Sanyo Shokai in the country?
Business
1 answer:
Crazy boy [7]2 years ago
7 0

Answer:

Problems: For details refer below

Benefits: For details refer below

Explanation:

Problems associated with Burberry’s licensing arrangement in Japan

1) Licenser creates potential competitors

2) There is a lower control in licensee

Benefits of establishing a relationship with Sanyo Shokai in the country

1) Less costly as compare to Foreign direct investment

2) Responsibility can be shared with the third party

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IceJOKER [234]

Answer:

Sensory retailing.

Explanation:

If a gourmet cooking store encourages customers to sample fresh baked apple pie in order to encourage purchases of pie pans and rolling pins they are engaging in sensory retailing.

In marketing, sensory retailing can be defined as a strategic process which involves the creation of an atmosphere that attracts potential customers and has a positive influence or effect on them.

Generally, sensory retailing involves the process of appealing to the customer's taste, smell, sight, tactile, and olfactory senses, thus, affecting their perception, judgment and behavior positively.

<em>Hence, when properly designed, harnessed and applied, it boost purchasing behaviors, increases sales revenues, improve customer loyalty, and enhances good vibes or mood among end consumers</em>.

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rewona [7]
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2 years ago
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Chris has been newly appointed as the head of the HR team at Cuffington Corp. In an attempt to establish a more efficient and re
pentagon [3]

Answer:

KSAOs play a significant role in interviews and selection decisions

Explanation:

According to the given situation, Chris has been hired as an HR team at C Corp. and he took the responsibility of developing job descriptions and specialization for the vacancy of engineers.

Here Chris collects relevant data about the KSAO's so that he can choose a specialized engineer for an organization.

So, in the above case,  the relevant answer is KSAOs play a significant role in interviews and selection decisions.

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kupik [55]

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Ellen enjoys working at Starbucks because of her interactions with customers and co-workers. The satisfaction that Ellen feels w
mojhsa [17]

Answer:

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