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kykrilka [37]
2 years ago
5

Thad works for a small company as its marketing director. The company is creating a new product to introduce to the market for s

olar external paint. Thad researches competitors' products and market trends in the ecopaint market. Then he creates a comparative pricing analysis and conducts focus groups to understand potential customers' expectations and decide on the name and desired colors. After working with the product manager on adding a few additional color possibilities, Thad begins to create a strategy and message for the marketplace. Which area of the marketing mix should Thad focus on for this product?
Business
1 answer:
Lilit [14]2 years ago
4 0

Answer:

Place

Explanation:

The four Ps of the marketing mix are:

  • price: Thad has already carried out a comparative price analysis
  • place: ?????
  • promotion: Thad already started developing a marketing strategy.
  • product: Thad has already research his competitors' products and market trends. He also worked together with the product manager to add more color options.
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Which of the following illustrates a tradeoff​? A. Randy enjoys ski vacations. B. I will study for my exam instead of going to t
aliya0001 [1]

A tradeoff is a balance achieved between two desirable but incompatible feature. So the reasonable answer would be B

8 0
2 years ago
Rather than acquire an existing textile manufacturer in Jakarta, FauxFabric Inc. chose to establish new operations in Indonesia.
Arisa [49]

Answer: (A) Greenfield investment

Explanation:

 The greenfield investment is one of the type of FDI ( Foreign direct investment) that helps in constructing the various types of new production facilities in an organization.

The main objective of the greenfield investment process is to making the manage the investor control process and also form different types of opportunities for managing the partnerships in the market.

According to the given question, the Greenfield investment process is helps in establishing the various types of new operation in Indonesia and it is the form of foreign direct investment.

 Therefore, Option (A) is correct answer.

7 0
2 years ago
Wu Production Company, which uses activity-based budgeting, is in the process of preparing a manufacturing overhead budget. Whic
creativ13 [48]

Answer:

Option which would likely appear on that budget will be:

Batch level costs: production setup.

Explanation:

Here the company uses activity based budgeting is a management accounting tool which new year budget is only seen by not considering the previous year records.

 Activity based budgeting which  is  a budgeting method in which firstly the overhead costs are being calculated and the the budgets gets created.

Batch-level cost is a cost which is not associated with any given specific individual units but is associated with a group of units.

For example, to set up a production run the cost incurred is associated with the batch of goods that are produced subsequently.

Another example can be be procurement costs. The expenses associated with the procurement costs include the  ordering of direct materials, paying suppliers and receiving goods.

Since all of the expenses are related to the orders placed numbers, they must be allocated not to an individual product but to group of unit.

6 0
2 years ago
This pricing tactic works because although we can remember the exact price right when we see the price, after a few weeks we for
PilotLPTM [1.2K]

Answer: A. the 99 principle

Explanation:

This strategy, often called "charm pricing," involves using pricing that ends in "9" and "99."

With charm pricing, the left digit is reduced from a round number by one cent. We come across this technique every time we make purchases but don’t pay attention. For example, your brain processes $3.00 and $2.99 as different values: To your brain $2.99 is $2.00, which is cheaper than $3.00.

How is this technique effective? It all boils down to how a brand converts numerical values. In 2005, Thomas and Morwitz conducted research they called "the left-digit effect in price cognition." They explained that, “Nine-ending prices will be perceived to be smaller than a price one cent higher if the left-most digit changes to a lower level (e.g., $3.00 to $2.99), but not if the left-most digit remains unchanged (e.g., $3.60 to $3.59).”

4 0
2 years ago
A supply curve slopes upwards because a. ​the quantity supplied in insensitive to price b. ​an increase in price brings the quan
lapo4ka [179]

Answer:

The correct answer is the option C: the higher the price the higher the quantity that the sellers are willing to supply.

Explanation:

To begin with, to understand why the supply curve slopes upwards we need to understand that <u>there is a direct relationship</u> between the quantity that the suppliers are willing to sell and tha price of the product offered and therefore that when the price increases the amount that the suppliers will be willing to offer will increase due to that direct relationship and that is reason why the supply curve slopes upwards.

3 0
2 years ago
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