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Zina [86]
2 years ago
13

When Sunshine Inc., a cosmetics manufacturer, introduced an additional line of perfumes, the response from its existing customer

s was good. According to Igor Ansoff's Product-Market Matrix, this is an example of the ________ strategy.Select one:a. market developmentb. product developmentc. market diversificationd. product differentiatione. market penetration
Business
1 answer:
n200080 [17]2 years ago
3 0

Answer:

B. Product development

Explanation:

A product development strategy is used when an existing company, with an existing customer base, tries to grow by introducing new products and/or services that target its customer base. This strategy entails more risk than market penetration but similar risks that market development.

The company can extend its product range by:

Research and Development investment, commonly used by tech companies like Apple who extend their product range constantly.

Buying the rights to produce products and services originally developed by other companies.

-Investing in the R&D of additional products, like when Microsoft developed Xbox One X.

-Getting the rights to produce someone else's product, like when Dinsey bought Marvell CU.

-Acquiring a popular product and rebranding it as its own product, like when google bought Picassa and launched Google Photos.

-Cooperating with other companies to develop products and services (shared ownership), which is very common in tech industries.

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Maria spots a beautiful dress in the window of a boutique. Maria goes into
Yakvenalex [24]

Answer:

Asking Price

Explanation:

8 0
2 years ago
A clothing manufacturer makes both shirts and shorts. The sales price for shirts is $24 with variable costs of $10 and shorts ha
Gnoma [55]

Answer:

1)They would prefer to make shorts as contribution margin per unit is higher for shorts

Explanation:

Step 1. Given information.

  • Sales price shirts is $24
  • Variable costs shirts is $10
  • Sales price shorts $32
  • Variable costs shorts $17

Step 2. Formulas needed to solve the exercise

Contribution margin = sales price - variable cost

Step 3. Calculation.

Contribution margin shirts  = 24 - 10 = 14

Contribution margin shorts = 32 - 17 = 15

Step 4. Solution.

<h2>Contribution margin shorts > Contribution margin shirts</h2>

6 0
2 years ago
The balance of Stephanie's average balance checking account at the beginning of last cycle was $200, and the only transaction fo
Juliette [100K]
<span>Banks pay pay interest on a daily basis compounded 365 days a year. They would have paid interest on $200 for the first half of the month and $100 for the second half of the month. This averages out to $100. If this is a homework question, then the answer is $150. AVERAGE OF BOTH HALF YEARS = (200+100)/2 happens to = $150,</span>
5 0
2 years ago
Based on what you learned so far, what options can you think of to deal with the stray animal problem in Townsville?
cestrela7 [59]

Answer:

As mentioned in the question, the answers are:

1. Build an animal shelter

2. Begin a trap, neuter, release program.

Explanation:

1. Build an animal shelter

This is a great solution to deal with the problem of stray animals because of several reasons:

a) With fewer animals roaming about in the streets, there will be fewer instances of animal feces lying on the street, which is both unpleasant and unhygienic.

b) Lowered risk of animals catching infectious diseases and spreading them

c) Fewer automobile accidents caused by vehicles hitting stray animals on roads

d) When kept in animal shelters, these animals, particularly domestic ones, can be adopted.

2. Begin a trap, neuter, release program.

This another effective solution to deal with the problem of stray animals, because when animals are neutered and released back on the streets, they will no longer be able to reproductive and give birth to offspring, which would only multiply the number of stray  animals, and issues associated with.

Out of the two solutions, the first one, while more time consuming and expensive is most optimal to deal with the problem of stray animals.

6 0
2 years ago
To understand the competitive intensity of two industries, a business consultant conducted market concentration analysis by usin
MAXImum [283]

Answer:

4. more, more

Explanation:

Options includes: 1. less, more , 2. more, less, 3. less, less, 4. more, more

Based on this calculation, the consultant concludes that industry X is <u>more</u> concentrated market than industry Y and that industry X is <u>more</u> competitive market.

The intensity of Porter competition determines the level of competition that exists in an industry. This competition can be affected by many factors, including industry focus, replacement costs, fixed costs, and industry growth rates. The intensity of competition among competitors in a given industry refers to the extent to which companies in a given industry put pressure on each other and determine each other their profit potential. If competition is fierce, competitors are trying to steal profits and market share from each other.

8 0
2 years ago
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