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Zina [86]
2 years ago
13

When Sunshine Inc., a cosmetics manufacturer, introduced an additional line of perfumes, the response from its existing customer

s was good. According to Igor Ansoff's Product-Market Matrix, this is an example of the ________ strategy.Select one:a. market developmentb. product developmentc. market diversificationd. product differentiatione. market penetration
Business
1 answer:
n200080 [17]2 years ago
3 0

Answer:

B. Product development

Explanation:

A product development strategy is used when an existing company, with an existing customer base, tries to grow by introducing new products and/or services that target its customer base. This strategy entails more risk than market penetration but similar risks that market development.

The company can extend its product range by:

Research and Development investment, commonly used by tech companies like Apple who extend their product range constantly.

Buying the rights to produce products and services originally developed by other companies.

-Investing in the R&D of additional products, like when Microsoft developed Xbox One X.

-Getting the rights to produce someone else's product, like when Dinsey bought Marvell CU.

-Acquiring a popular product and rebranding it as its own product, like when google bought Picassa and launched Google Photos.

-Cooperating with other companies to develop products and services (shared ownership), which is very common in tech industries.

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Cash Conversion Cycle Zane Corporation has an inventory conversion period of 64 days, an average collection period of 28 days, a
wariber [46]

Explanation:

The computation is shown below    

The length of the cash conversion cycle is  

= Inventory conversion period + average collection period - payable deferral period  

= 64 days + 28 days - 41 days  

= 51 days

Now the investment in account receivable is  

= $2,578,235 ÷ 365 ÷ 28 days  

= $197,782.411

And, the inventory turnover ratio is      

Inventory turnover ratio = Sales ÷ inventory  

where,

Sales = $2,578,235

And, the inventory is

75 = Inventory ÷  [(0.75 × $2,578,235) ÷ 365]

So, the inventory is $397,330.736

Now the inventory turnover ratio is

= $257,8235 ÷ $397,330.736

= 6.488 times

4 0
2 years ago
A type of production that yields customized products or services for each customer is called
victus00 [196]

Answer:

b. Job order production.

Explanation:

Job order production is the process of manufacturing non-standard or unique products for specific customers. Sometimes making a job order production is also called making a work order or making it an individual order, because each order or work is an order placed by the customer. In most cases, custom jobs are created only once. Many manufacturers specialize in mass production of custom products. Buyers come to the manufacturer with a special design or product, and the manufacturer develops and creates an individual product.

A customer-oriented production puts customer satisfaction at the center of each of its business decisions. Customer focus is defined as an approach to sales and customer relations, in which employees focus on helping customers meet their long-term needs and desires. Here, management and employees coordinate their individual and team goals in order to satisfy and retain customers. This contrasts, in particular, with a focus on sales, which is a strategic approach when the needs and desires of a company or seller are evaluated in relation to the client.

Just in Time production is an inventory strategy developed to increase production and productivity. All production processes (in-progress cost) and the type of production taking into consideration the time criteria in order to minimize the associated sub-costs are derived from the Japanese Kanban system. During production, it determines the order of work by considering the production of the next process. This strategy, which states that the order level is reached in the storage process and that the order must be met after this point, provides the most efficient storage volume and production continuity. In short, just in time, the demand is to produce as soon as possible with excellent quality and transport it to the right place at any time.

Job lot production is a production futures contract whose trading volume is below the level required by normal operations. These contracts or lots are available to add liquidity to futures exchanges by allowing smaller "participants" to enter the market.

Process production is a system from production in which a product goes through several processes or stages from production, which will be operated on a more continuous basis; for example, in oil refineries and petrochemical plants, where these processes include liquid or semi-solid materials. In the production of the main product, they say, gasoline, from such in the production process, by-products such as tar or creosote can inevitably arise.

5 0
2 years ago
Why do customers have privacy concerns about frequent shopper programs that supermarkets offer, and what can supermarkets do to
Marysya12 [62]
When customers use the card at the supermarket, the firm can associate the transaction information with the descriptive information to identify customers and develop various strategies, including promotions targeted specifically to those customers. These data and analysis help retailers make a wide range of strategic decisions, including store location and merchandising. Specifically, their privacy concerns may come from the perception that they have little control over their personal information. Besides, they may not know and not be able to control how retailers use such information and whether the retailer would share this information with other parties? Moreover, customers may be vary about who would safeguard the customers' interest if the information is used by parties that the customer does not even know or with whom the customer does even care for relationship.
3 0
1 year ago
Last year Thomson Inc's earnings per share were $3.50, and its growth rate during the prior 5 years was 11.0% per year. If that
Semmy [17]

Answer:

10.52 years

Explanation:

We can work out the number of years using this relationship

V =P× (1+r)^n

V= tribe valeu  = 3×3.5 = 10.5

r-growth rate -11%

n- number of years- ?

10.5 = 3.5× (1.11)^n

<em>dividing both sides by 1.11^n</em>

1.11^n = 10.5/3.5

<em>taking the log of both sides</em>

n log 1.11 = log 3

n = log 3/log 1.11

n =10.52

5 0
1 year ago
Your client Jacinta is being pressured by her mortgage broker to lie on her loan application. The mortgage broker promises it wi
Marizza181 [45]

Answer:

This is a red flag for predatory lending AND mortgage fraud.

Explanation:

Considering the situation above, the statement that BEST describes the situation above is that "This is a red flag for predatory lending AND mortgage fraud."

This is because the act of cheating or fraudulent pursuits of some lenders during the loan process is known as predatory lending, in which lying during loan application is part of it.

Also, fraudulent activities such as misstatement, misrepresentation, or omission about a mortgage loan process are considered a mortgage fraud

5 0
1 year ago
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