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Maurinko [17]
2 years ago
14

According to the criterion of _____, a selected segment must be large enough to warrant developing and maintaining a special mar

keting mix. Serving the specific needs of this segment must be commercially viable, even if the number of potential customers is small.
Business
1 answer:
Nesterboy [21]2 years ago
4 0

Answer:

Substantiality.

Explanation:

Market segmentation is one of the important marketing strategies to divide the entire market into small segments in order to implement a better technique to satisfy the consumer need with specific products and schemes. There are four basic criteria for useful segmentation of the market:

  • Accessibility.
  • Actionability.
  • Substantiality.
  • Responsiveness.

Substantiality: This criterion of segmentation express the notion that the target market must be large enough to be profitable as a small segment can not justify the investment.

Similarly in the given case, it talks about the substantiality criteria of segmentation as it says a selected segment must be large enough to warrant developing and maintaining a special marketing mix.

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Tanya (born 10-31-90) is single, has no dependents and will not itemize deductions. She cannot be claimed as a dependent by anyo
Kay [80]

Answer:

Tanya

Taxable Income is:

$23,564

Explanation:

a) Data and Calculations:

Gross Income:

Wages                       $22,594

Bank interest                 $320

Unemployment             $250

Alimony (Pre 2018)    $2,400

Total gross income $25,564

Claim adjustments:

Student loan interest  ($800)

IRA                               (1,200)

Taxable income      $23,564

b) Tanya's taxable income is the amount of income that will be used to calculate how much tax she owes to the government in a given tax year. It is generally described as the adjusted gross income because it is her total income, known as her “gross income,” minus any deductions or exemptions allowed in that tax year.

6 0
2 years ago
Applicants for positions at a product distribution site are required to demonstrate the ability to drive a forklift and operate
FromTheMoon [43]

Answer:

The correct answer is b. recruitment and selection .

Explanation:

In the recruitment process, all the information of the employee, his experience, studies, skills, hobbies, family circle, expectations, aspirations, etc. is collected. From this moment on, a series of tests are carried out to determine that what has been previously stated is true, as well as simulating situations to know their behavior in the face of challenges of a different nature. In the particular case, technical skills in forklift driving and machine skills are required, which requires verification and practice processes to determine the suitability of the candidate to successfully execute this position.

3 0
2 years ago
Pick a specific product that you use frequently, such as a cosmetic or toiletry item, snack food, article of clothing, book, com
romanna [79]

Toiletry - Mouth wash, Snack food :- Peanuts, Adidas, Rich dad Poor dad by Robert Kiyosaki, Computer program R, Video game :- Fifa EA sports.

Explanation:

  • Mouth wash target market is to feel fresh while speaking.
  • Peanuts An athletics to get that extra energy at Rugby.
  • Adidas believing in sports and everybody loves that brand.
  • Rich dad poor dad how to become rich and convert ideas of business.
  • R programmer is a statistical tool for analyzing data for inferences.
  • EA sports is the most important part of sports Football is every growing.
  • Bring in new flavors,changing the taste of snacks, famous athletes.
  • Explain people who have been successful after reading the books.
  • Only way to appeal other markets buy understanding statistics.
4 0
2 years ago
Bond valuation [LO14-2] Your investment department has researched possible investments in corporate debt securities. Among the a
Sonbull [250]

Answer:

Bond Valuation

Other things being equal, the bond issue that offers the most attractive investment opportunity if it can be purchased at the prices stated is:

= BB Corp. bonds.

Explanation:

a) Data and Calculations:

Maturity period = 20 years

Issue date = January 1, 2021

Maturity date = December 31, 2040

Company      Bond Price       Stated Rate  Annual Interest    FV

1. BB Corp.    $ 107 million           15 %          $15 million     $3,518,371,301.23

2. DD Corp.  $ 100 million           14 %           $14 million    2,827,106,832.58

3. GG Corp.  $ 93 million             13 %          $13 million    2,260,756,079.53

From an online financial calculator, the future values of the bonds are:

N (# of periods)  20

I/Y (Interest per year)  15

PV (Present Value)  107000000

PMT (Periodic Payment)  15000000

Results

FV = $3,518,371,301.23

Sum of all periodic payments $300,000,000.00

Total Interest $3,111,371,301.2

N (# of periods)  20

I/Y (Interest per year)  14

PV (Present Value)  100000000

PMT (Periodic Payment)  14000000

Results

FV = $2,827,106,832.58

Sum of all periodic payments $280,000,000.00

Total Interest $2,447,106,832.58

N (# of periods)  20

I/Y (Interest per year)  13

PV (Present Value)  93000000

PMT (Periodic Payment)  13000000

Results

FV = $2,260,756,079.53

Sum of all periodic payments $260,000,000.00

Total Interest  $1,907,756,079.53

8 0
2 years ago
Miller Company's most recent contribution format income statement is shown below:sales (20,000 units)............300,000 15.00Va
Sphinxa [80]

Answer:

Miller Company

New contribution format income statement under each of the following conditions (consider each case independently):

1. The number of units sold increases by 15%.

Sales (23,000 units)     $345,000 ( unit price $15.00)

Variable expenses       $207,000 ( unit cost $9.00)

Contribution Margin     $138,000 ( unit $6.00)

Fixed expense               $70,000

Net operating income $68,000

2. The selling price decreases by $1.50 per unit, and the number of units sold increases by 25%.

Sales (25,000 units)    $337,500 ( unit price $13.50)

Variable expenses      $225,000 ( unit cost $9.00)

Contribution Margin     $112,500 ( unit $4.50)

Fixed expense               $70,000

Net operating income $42,500

3. The selling price increases by $1.50 per unit, fixed expenses increase by $20,000, and the number of units sold decreases by 5%.

Sales (19,000 units)      $313,500 ( unit price $16.50)

Variable expenses        $171,000 ( unit cost $9.00)

Contribution Margin    $142,500 ( unit $7.50)

Fixed expense              $90,000 ($70,000 + 20,000)

Net operating income $52,500

4. The selling price increases by 12%, variable expenses increase by 60 cents per unit, and the number of units sold decreases by 10%.

Sales (18,000 units)    $302,400 ( unit price $16.80)

Variable expenses      $172,800 ( unit cost $9.60)

Contribution Margin   $129,600 ( unit $7.20)

Fixed expense              $70,000

Net operating income $59,600

Explanation:

a) Contribution Format Income Statement as per question:

Sales (20,000 units)   $300,000 ( unit price 15.00)

Variable expenses      $180,000 ( unit cost 9.00)

Contribution Margin   $120,000 ( unit 6.00)

Fixed expense              $70,000

Net operating income $50,000

b) The contribution format income statement can be prepared under different scenarios to account for different events as in the above.  They are estimates of future occurrences under scenario planning and analysis which can help management to make informed decisions, knowing the outcome of each situation.

7 0
2 years ago
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