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Travka [436]
2 years ago
5

Ben &Jerry's Ice Cream buys keywords for a search marketing campaign such as "Ben &Jerry's Chunky Monkey" and "Ben &

Jerry's Cherry Garcia." What type of keywords is the firm buying? Group of answer choices
Business
1 answer:
enyata [817]2 years ago
8 0

Complete Question:

Ben & Jerry’s Ice Cream buys keywords for a search marketing campaign such as “Ben & Jerry’s Chunky Monkey” and “Ben & Jerry’s Cherry Garcia.” What type of keywords is the firm buying?

Group of answer choices

A. Negative keywords

B. Organic keywords

C. Native keywords

D. Generic keywords

E. Branded keywords

Answer:

E. Branded keywords.

Explanation:

In this scenario, Ben & Jerry's Ice Cream buys keywords for a search marketing campaign such as "Ben & Jerry's Chunky Monkey" and "Ben & Jerry's Cherry Garcia." The type of keywords that the firm is buying is generally referred to as branded keywords.

A branded keyword can be defined as any query of a database through a search engine such as Google which includes the name of the business firm or company.

This ultimately implies that, a branded keyword is any query or search phrases that combines the name of a firm or brand and other branded terms associated with the firm such as product name, type, motto etc. Branded keywords is a strategic marketing process or approach which helps to make business firms or brands available to online customers and the target market or audience.

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Cash Coverage ratio indicates if a firm has enough cash to pay of its interest expenses. The ideal ratio to be maintained by a firm is 1:1. This can be given by the following formula:

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2 years ago
Bank D pays 7.289% effective annual yield on an investment account in which interest is compounded weekly. What is the annual in
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Answer:

annual percentage rate: 7.0404%

Explanation:

We need to solve for the annual convertible rate  when we are given with the annual effective rate:

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Colin has been directed by his boss to determine if the company is meeting customers' service quality expectations. One of Colin
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The correct answer is intangible.

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Suppose that the consumer price index in Eastlandia rises from 150 to 159 over the past year, and that the city sets its car reg
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Answer:

The Nominal Cost to register the car should be $53.

Explanation:

For the first year the data is given as

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Real Income= Nominal Cost / Consumer Price Index

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Now for the second year as the real income is same as previous year thus

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So the Nominal Cost to register the car should be $53.

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