Question

Melissa jones just launched a firm in the wireless communications industry. shortly after the company was launched, melissa announced that a prominent silicon valley venture capitalist had agreed to serve on her board of directors. melissa knows that such a high quality appointment will send an important message to her potential business partners and clientele. this phenomenon is referred to as ________.

Answer 1

That is sime kind of high quality adverisement.

Answer 2

Answer:

The correct answer is "signaling".

Explanation:

Such a high-quality appointment is intended to send an important message to potential business partners and customers. This phenomenon is known as signaling, which refers to the activities or investments that business managers make in order to inform that they possess attributes or to convince others about a particular specific information or important fact.

Have a nice day!