Question

ABC Ventures is poised to enter the global marketplace. The company is prepared to have substantial financial commitment and risk because it foresees substantial profit potential. Its best means of market entry is ___
(A) joint venture.
(B) licensing.
(C) direct investment.
(D) exporting.
(E) franchising.

Answer 1

Answer:

(C) Direct investment

Explanation:

If the company sees great profits, and does not matter taking risks and has enough resources (as it is said in the question), then it should invest directly, having full control, more profits for them, as they don't have to share with anyone.