Question

Bono Group, a textile company, is moving its head office to another city. The top-level executives send out mass emails to communicate this message to all its employees. In the context of formal communication channels, this scenario illustrates _____.
A) downward communicationB) upward communicationC) horizontal communicationD) lateral communication

Answer 1

Answer:

A) downward communication

Explanation:

Downward communication is when information flows from higher levels of an organisation to lower levels.

The top level executives sent a mass email to its employees. This is a form of downward communication.

Upward communication is when information flows from lower levels of an organisation to higher levels.

Lateral communication is the flow of information within the same level of an organisation. Lateral communication is also known as horizontal communication.

I hope my answer helps you.