Question

In the context of direct competition,__________is defined as the degree to which two companies have overlapping products, services, or customers in multiple markets. Group of answer choices related diversification resource similarity direct competition market commonality

Answer 1

Answer:

Market Commonality

Explanation:

Market Commonality refers to the number of markets, with which firm & its competitors are jointly involved. It denotes the way in which firms & competitors are involved in market, also depicting importance of inter dependent individual markets to each.

So, the concept of 'market commonality' is representative of the degree to which two companies have overlapping products, services, or consumers in multiple markets.