The correct answer would be option D, Mass Marketing.
Rick protests to management that the company is not listening to its customers and is in danger of losing many of them to firms that create a personal dialogue with their buyers. Fix it is currently practicing Mass Marketing.
Explanation:
Rick who is the marketing manager of the Fix it Tools is currently utilizing a strategy which is aimed towards the largest possible number of people. This marketing strategy to attract a large number of people through different advertising techniques is called as Mass Marketing.
Mass Marketing helps in attracting and capturing the largest number of people. It is usually done through Televisions. Online advertisement also contribute in mass marketing due to the increased use of social media now a days.
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Answer:
The phenomenon that is likely to occur is Crisis Prevention. as a result of a contingency plan put in place ahead of time by the proactive Marketing Team Lead
Explanation:
The first stage in a crisis management model pre-crisis phase.
The pre-crisis phase is is concerned with prevention and preparation.
A proactive leader develops a contingency plan ahead of an impending crisis.
A business contingency plan is a course of action that an organization would take if an unexpected event or situation occurs. It helps to ensure preparedness for unforeseen circumstances like the one highlighted here.
Faced with the pressure to come up with an impressive advertising campaign within forty eight hours or face bankruptcy, a proactive team lead would likely save the day with contingency plan he had already worked out.
Answer:
The answer is: policy
Explanation:
Company's policy are guidelines that can affect its operation, plans and objectives. They are the rules that outline the activities and responsibilities of the company's employees and employers. They serve as rules of conduct within the company.
Answer:
See below
Explanation:
The net realizable values are as follows
ai For accounts receivables
Ending balance of account receivables = Beginning balance of account receivables + Credit sale - Collections uncollectible amount
= $187,800 + $860,400 - $687,720
= $360,480
aii For allowance for doubtful debt
= Beginning balance + Previously written off amount - Uncollectible amount + Bad debt expense
= $9,630 + $2,859 - $7,381 + $18,412
= $23,070
Answer:
Financial management
Explanation:
The basic concepts regarding financial management can apply to all types ans sizes of organizations. Of course the work involved in managing the finances of a small partnership are not the same as those of an investment bank, but the basics remain. Finance is all about the value of money in time.
A company can have a very healthy balance sheet, but it may not be able to pay its utilities (electricity, water, gas) at the end of the month. That is why the net cash flow is so different than the income statement. A company may generate millions in revenue, but if they are not able to collect accounts receivables in time, it is useless.
Cash flow management is the number one priority in finance.
