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ludmilkaskok [199]
2 years ago
13

The two broad categories of buying behavior are ____ and ____.

Business
2 answers:
Anettt [7]2 years ago
6 0

Two main categories of buying behaviors are B, Consumer and Business.

In a market, a product is purchased by two main groups. One is consumer and the other is Business.

When a product is purchased by the consumer, he consumes it within his house or office or anywhere. He is the direct user of the product.

But when a product is purchased for Business, the product can either be used for the business(for example, as a raw material to make some product) or it can be further sold to the consumer who consumes it directly.

Oduvanchick [21]2 years ago
5 0

The answer is B.

The two broad categories of buying behavior are consumer and business. The Consumer buying behavior is the totality of the attitudes of a consumer that includes their decision making, preferences and intentions in relation to the behavior of a consumer in the market when buying a service or a product. On the other hand, the Business buying behavior<span> of the groups refers to buying of services and goods for production usage of services or products that are retailed, leased, or delivered to others.</span>

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