Answer:
b 5:3
Explanation:
Jungle gym sales unit : tree sales unit
10,000 : 6,000
10,000 / 6000
= 5/3
=5:3
Answer:
1. Companies like P&G have their customer base consisting on end customers whose choice of toothpaste and towels which can change depending on multiple influencers like cost, other attractive features in competitors, freebies etc. Thus a strong customer focus and reach is essential to even retain the current customer base. Thus these companies need to focus on advertising to remain competitive in the current market atmosphere.
2. The numbers of advertising companies can be appropriately engaged based on cost and effectiveness as long as there are sufficient companies customizing the advertising and marketing efforts for the region in focus. If there are too many agencies running the advertising, the cost could be very high. If the number of agencies are decreased to too low and same advertising efforts are used in different type of demographic regions, the impact and effectiveness of the advertising could be less and not as effective as required. Thus choosing the sufficient number of agencies to reach all the required demographic regions is essential to balance the cost and effectiveness of advertising.
3. Innovation will always be rewarded in the current market atmosphere. If we look at the current market position of P&G, seeing that the they are currently placed in a good position with good presence in multiple products for different customer segments. Thus after studying the market and weighing all the aspects, it could make sense for P&G to consolidate and cut the less profitable businesses.
Answer:
The answer to this question is option C. customer-management relationship (CMR).
Explanation:
Based on the explanation above, the company is practicing customer management relationship
Hence the answer is C. customer-management relationship (CMR).
Answer:
it is not easy to carry out the functions of marketing intermediaries, and that probably they will not perform them very efficiently.
Explanation:
Marketing intermediaries play a huge role in the market channel distribution of all goods. They help reduce or rather bridge that gap that exist between the producers and the final consumers. Marketing intermediaries play a vital role in which they are specialized in. The role they are specialized in cannot just be picked and played easily by any other agent like the producer. As marketing intermediaries, they are specialized in their job duties and because of that are the most effective and efficient in playing that role. It thus, becomes very difficult to carry out functions of what you aren't specialized in.
