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Lesechka [4]
2 years ago
8

Marta, the public relations manager of a local library, is meeting with the news media regarding a new reading program for child

ren. Marta is performing the ________ role.
Business
1 answer:
Zolol [24]2 years ago
3 0

Marta is performing the <u>spokesperson</u> role.

<u>Explanation:</u>

By communicating projects, successes and / or perspectives, Public Relation managers build and maintain an advantageous public image for their company or customer, and thus serve as a spokesperson. The role of public relations managers is to answer questions from the press and pitch stories to the media, plan publicity kits and coordinate press conferences. A good PR manager is ultra-engaged and maintains the eye on what's going on in the industries of the clients. They also remain up-to-date about current world events and developments that may affect the industries within which they work.

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Ben &amp;Jerry's Ice Cream buys keywords for a search marketing campaign such as "Ben &amp;Jerry's Chunky Monkey" and "Ben &amp;
enyata [817]

Complete Question:

Ben & Jerry’s Ice Cream buys keywords for a search marketing campaign such as “Ben & Jerry’s Chunky Monkey” and “Ben & Jerry’s Cherry Garcia.” What type of keywords is the firm buying?

Group of answer choices

A. Negative keywords

B. Organic keywords

C. Native keywords

D. Generic keywords

E. Branded keywords

Answer:

E. Branded keywords.

Explanation:

In this scenario, Ben & Jerry's Ice Cream buys keywords for a search marketing campaign such as "Ben & Jerry's Chunky Monkey" and "Ben & Jerry's Cherry Garcia." The type of keywords that the firm is buying is generally referred to as branded keywords.

A branded keyword can be defined as any query of a database through a search engine such as Google which includes the name of the business firm or company.

This ultimately implies that, a branded keyword is any query or search phrases that combines the name of a firm or brand and other branded terms associated with the firm such as product name, type, motto etc. Branded keywords is a strategic marketing process or approach which helps to make business firms or brands available to online customers and the target market or audience.

8 0
2 years ago
The inventory system whereby the merchandise inventory account balance is merely a record of the most recent physical inventory
Phantasy [73]
The inventory system whereby the merchandise inventory account balance is merely a record of the most recent physical inventory count is called the periodic system. The periodic inventory system is a<span> method of accounting for merchandise inventory in which the cost of the inventory sold is determined only at the end of an accounting period.</span>
<span>The updates in this system are made on a </span>periodic<span> basis. </span>
5 0
2 years ago
Compton Associates is an architectural firm that has been in practice only a few years. Because it is a relatively new firm, the
Deffense [45]

Answer:

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Explanation:

7 0
2 years ago
Dinklage Corp. has 7 million shares of common stock outstanding. The current share price is $68, and the book value per share is
eimsori [14]

Answer:

WACC = 15.08%

Explanation:

Some information is missing:

"The first bond issue has a face value of $70 million, a coupon rate of 6 percent, and sells for 97 percent of par. The second issue has a face value of $40 million, a coupon rate of 6.5 percent, and sells for 108 percent of par. The first issue matures in 21 years, the second in 6 years."

In order to calculate WACC we must first determine the YTM and market values of the 2 bonds.

bond 1:

market value = $70,000,000 x 0.97 = $67,900,000

YTM = {4,200,000 + [(70,000,000 - 67,900,000)/21]} / [(70,000,000 + 67,900,000)/2] = 4,300,000 / 68,950,000 = 6.24%

bond 2:

market value = $40,000,000 x 1.08 = $43,200,000

YTM = {2,600,000 + [(40,000,000 - 43,200,000)/6]} / [(40,000,000 + 43,200,000)/2] = 2,066,667 / 41,600,000 = 4.97%

weighted average cost of debt:

total value of debt = $67,900,000 + $43,200,000 = $111,100,000

weighted average cost = [($67,900,000/$111,100,000) x 6.24%] + [($43,200,000/$111,100,000) x 4.97%] = 3.814% + 1.933% = 5.75%

cost of equity (Re):

$68 = ($8 x 1.05) / (Re - 5%)

Re - 5% = $8.40 / $68 = 12.35%

Re = 17.35%

outstanding stock's market value = 7,000,000 x $68 = $476,000,000

WACC = [($476,000,000/$587,100,000) x 17.35%] + [($111,100,000/$587,100,000) x 5.75% x 0.79] = 14.07% + 1.01% = 15.08%

7 0
2 years ago
The unemployment rate in an economy is 6 percent. The total population of the economy is 290 million, and the size of the civili
Tema [17]

Answer:

2. 9 million

Explanation:

We know that

Unemployment rate = Number of unemployed workers ÷ Civilian labor force

6% = Number of unemployed workers ÷ 150 million

So, the number of unemployed workers would be

= 150 million × 6%

= 9 million

We simply applied the unemployed rate so that the number of unemployed workers could come

All other information given is of no significance. So, ignored it

7 0
2 years ago
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