answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
forsale [732]
2 years ago
14

Within the context of Jennifer Aaker's analysis, identify the brand personality that can be associated with a new product whose

promotional messages consistently portray it as being reliable, intelligent, and successful. A) sincerity B) excitement C) competence D) sophistication E) ruggedness
Business
1 answer:
Vilka [71]2 years ago
5 0

Answer:

The correct answer is letter "C": competence.

Explanation:

American writer, educator, and psychologist Jennifer Aaker (born in 1967) is the author of the Brand Dimensions model in which she describes five (5) dimensions companies used for the marketing of their products that are related to individuals' personalities. Those personalities are:

  • Sincerity:<em> characterized by honesty and cheer. </em>
  • Excitement:<em> characterized by dare, spirit, and imagination. </em>
  • <u>Competence</u>: <em>characterized by reliability, intelligence, and success. </em>
  • Sophistication: <em>characterized by the upper class, charm. </em>
  • Ruggedness:<em> characterized by being outdoorsy and tough.</em>
You might be interested in
Use the following data to compute the present value of the terminal period ROPI for each of the four firms A through D. Assume a
Ray Of Light [21]

Answer:

Firm A $ 2,412,150.68

Firm B $169,038.85

Firm C $761,699.81  

Firm D $614,813.36  

Explanation:

The present value of  terminal value is the terminal value multiplied by the discounted factor as shown by the formula below:

=ROPI*(1+growth rate)/(WACC-growth rate)*(1/(1+WACC)^n

n is the time horizon for the forecast

Firm A terminal value=$189,122*(1+2%)/(7.9%-2%)*1/(1+7.9%)^4

                                   =3,269,566.78*0.737758499 =$ 2,412,150.68  

Firm B terminal value=$27,878*(1+1%)/(11.7%-1%)*1/(1+11.7%)^4

                                  =$ 263,147.48*0.642373043 =$169,038.85  

Firm C terminal value=$74,785*(1+2.5%)/(9.5%-2.5%)*1/(1+9.5%)^4

                                   =$ 1,095,066.07*0.695574293 =$761,699.81  

Firm D terminal value=$105,733*(1+13.7%)/(13.7%-2%)*1/(1+13.7%)^4

                                   =$ 1,027,507.87*0.598353921 =$614,813.36  

7 0
2 years ago
Select the examples of layoffs. Check all that apply. India loses her job as an Urban Planner because the city ran out of fundin
eduard

Answer:

Fidel loses his job as an Eligibility Interviewer because Legislators decided to cut his department, even though Fidel was very good at his job.

Explanation:

A layoff refers to the termination of an employment contract due to a shortage of work. Employers initiate layoffs. They may be a temporary suspension of employment or permanent termination.

Layoffs are not a result of an employee's fault or incompetency. They may be caused by declining revenue, some operations' shutdown,  automation of processes, and outsourcing of some services.  

Fidel's case was a layoff. There was no work available for him after his department was shutdown.

8 0
2 years ago
Read 2 more answers
The productivity gains achieved by specialization are due to A. comparative advantage. B. lower opportunity costs from switching
Ronch [10]

Answer:

Comparative advantage.

Explanation:

Comparative advantage is the ability to produce good and services at a lower opportunity cost compared to others , leading to lower selling price and competitive advantage over others .

Specialization is about concentrating on producing a few products in order to

build brands , expertise and gain maximum productivity leading to a reduction in selling price and  a comparative advantage.

4 0
2 years ago
Read 2 more answers
Lucky louie just won the lottery!! he has a choice of taking $1,000,000 in cash or receiving $50,000 per year for 30 years begin
kipiarov [429]
Given that Lucky won $1000000 and has an option of receiving $50000 p.a for 30 years, the total amount received after 30 years in case he goes for option 2 will be:
amount=(yearly payment)+(number of years)
=(50000)×(30)
=$1,500,000
This implies that the second option is best choice. Given the information, we shall conclude that the best thing to do is to calculate the present value of the annuity payments.
The answer is D]
8 0
2 years ago
Read 2 more answers
The efforts of employees who work directly to convert direct materials into the finished product are referred to as ______
Alex_Xolod [135]

Answer:

Direct labor

Explanation:

The role of direct labor is to convert direct material into the finished products. Without the help of direct labor, it is impossible to convert the direct material into the finished goods.

Here, the direct material means the labor which works on manufacturing a product which is directly related to the production level. The allocation of direct labor is done based on the number of hours worked or product.

Hence, The efforts of employees who work directly to convert direct materials into the finished product are referred to as direct labor

7 0
2 years ago
Other questions:
  • A(n) ______ does not work for either the employer or the employee. It acts as a go-between for employers looking to hire and emp
    11·1 answer
  • The_____?outlines regulations to control air emissions from various sources, whether stationary or in motion.
    8·1 answer
  • Select the correct answer.
    8·2 answers
  • Littleton Books has the following transactions during May. May 2 Purchases books on account from Readers Wholesale for $4,200, t
    5·1 answer
  • Berry, Inc. has 6 computers which have been part of the inventory for over two years. Each computer cost $600 and originally ret
    6·1 answer
  • Using the direct method, Thomas Company allocates Maintenance Department costs based on square footage serviced, and it services
    10·1 answer
  • Select the correct answer. The Patterson family decides to eat out at a new restaurant rather than at their regular diner. What
    13·1 answer
  • Baby Fresh Diaper Service has 30,000 shares of stock outstanding at a market price of $37.50 each and earnings per share of $1.2
    13·1 answer
  • Seller Wanda told her broker Chad that she wants to clear $75,000.00 when she sells her home. Chad took the listing and sold the
    13·1 answer
  • Residual Income The operating income and the amount of invested assets in each division of Otte Industries are as follows: Opera
    6·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!