Question

An alliance qualifies as _______ only if it has the potential to affect a firm's competitive advantage—in other words, when it joins together resources and knowledge in a combination that ____________.

Answer 1

Answer:

An alliance qualifies as strategic only if it has the potential to affect a firm's competitive advantage—in other words, when it joins together resources and knowledge in a combination that firm's competitive advantage is enhanced.

Answer 2

Answer:

An alliance qualifies as Strategic only if it has the potential to affect a firm's competitive advantage—in other words, when it joins together resources and knowledge in a combination that is mutually beneficial to both parties.

Explanation:

A strategic alliance is an relationship between two companies to run a mutually beneficial project while each retains its independence.  

Companies usually enter into a strategic alliance to break into a new market, expand its product line, or build competitive advantage against a competitor.  

It promises mutual benefit for the parties involved.