Answer:
If you spend your entire budget on social media ads, your ads will reach____60,000_______ millennials and____20,000_________ older adults.
If you spend your entire budget on print newspaper ads, your ads will reach ___20,000______millennials and___40,000_______ older adults.
Explanation:
Social Media Cost per ad = $88
Advert budget = $88,000
No. of social media adverts to be made based on budget = 1,000 ($88,000/$88).
Social media ad per ad = 60 millennials and 20 older adults
Therefore, the ad coverage will reach 60,000 (60* 1,000) millennials and 20,000 (20* 1,000) older adults respectively.
Print newspaper cost per ad = $44
Advert budget = $88,000
No. of social media adverts to be made based on budget = 2,000 ($88,000/$44)
Print media ad per ad = 10 millennials and 20 older adults
Therefore, the ad coverage will reach 20,000 (10 * 2,000) millennials and 40,000 (20 * 2,000) older adults respectively.
