You are the manager of a retail store, and you have been tasked with finding the return rate on a certain brand of laptop comput
2 answers:
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Answer:
Price elasticity of demand = Change in Quantity/ Change in Price
Using midpoint formula;
Change in Quantity ;
Change in Price;
Price elasticity of demand = -0.342/0.118
= -2.90
Demand is elastic, so decreasing ticket prices will increase revenue.
When the elasticity is larger than 1 it means that a 1% change in price will change demand by more than 1%. In this case, a a decrease of price by 1% will bring 2.9% increase in customers.