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Nat2105 [25]
2 years ago
14

In an attempt to alter consumers' cognitive component of their attitude toward the Pepsi brand of cola, a freshness date was add

ed on the cans. Pepsi wanted consumers to consider this attribute that was never a consideration before. Pepsi was using which strategy to alter the cognitive structure of a consumer's attitude?
Business
1 answer:
jenyasd209 [6]2 years ago
3 0

Answer: ADD BELIEF STRATEGY

Explanation:In the given case Pepsi used the add beliefs strategy to change the mindset of the customers in the market. The add belief strategy in marketing is focused on increasing the confidence of the customer in the product.

By adding the freshness date on the cans, Pepsi was sending a message that they care for the health of the customers, thus, winning their confidence.

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Rahman stock just paid a dividend of $3.00 per share. Future dividends are expected to grow at a constant rate of 6% per year. W
Veronika [31]

Answer:value of stock for the required return of 12 % =  $53

Explanation:

Given

current dividend just paid = $3.00

dividend to grow at constant rate of 6%

required rate of return =12%

to calculate the value of stock for the requitred return of 12 % , we use the dividend growth model which is  

Current price = dividend ( 1 + growth rate )/ (required rate -growth rate )

                        = 3 x (1+6%) / 12-6 = 3 x 1.06 /6% =3.18/0.06=  $53

Therefore  value of stock for the requitred return of 12 % ,=  $53

6 0
2 years ago
Michelle has the following monthly expenses 490 dollars in rent $300 in groceries $90 in movies $69 in clothes $130 cellphone $9
Westkost [7]

Michelle doesn't have to see $90 worth a movie a month, and she could mostly cut that one out, if not completely. She could also see if she is able to lower her internet and/or television bill by downgrading plans.

5 0
2 years ago
Four years ago, Saul invested $500. Three years ago, Trek invested $600. Today, these two investments are each worth $800. Assum
Tasya [4]

Answer:

A) One year ago, Saul's investment was worth less than Trek's investment. B)

Explanation:

Computation of Saul's Investment Rate of Interest

                                 A  =  P(1 + r)^t

Where:                     A  = Final amount

                                P  =  Principal amount

                                r   =  Interest rate

                                t  =  Time period in years.

                                A  =  $800

                                P  =  $500

                                r   =  Unknown

                                 t   =   4 years

                            800  =  500(1 + r)^4

Divide both sides by 500

                     800/500 =  (500(1 + r)^4 )/500

                               1.6  =  (1 + r)^4

Take the fourth root of both sides

                           \sqrt[4]{1.6} = \sqrt[4]{1 + r)^4}

          1.1246826504  =  (1 + r)

          1.1246826504  =  1 + r

Subtract 1 from both sides

      1.1246826504 - 1  =  1 -1+ r

           0.1246826504  =  r

Convert 0.1246826504 to percentage and to 2 decimal places

                                   r = 12.47%

That is, Saul investment is at 12.47% interest rate

Computation of Trek's Investment Rate of Interest

                                A  =  $800

                                P  =  $600

                                r   =  Unknown

                                 t   =   4 years

                            800  =  600(1 + r)^4

Divide both sides by 600

                     800/600 =  (600(1 + r)^4 )/600

              1.333333333  =  (1 + r)^4

Take the cube root of both sides

              \sqrt[3]{1.333333333} = \sqrt[3]{1 + r)^4}

              1.100642416 =  (1 + r)

             1.100642416  =  1 + r

Subtract 1 from both sides

         1.100642416 - 1  =  1 -1+ r

             0.100642416  =  r

Convert   0.100642416 to percentage and to 2 decimal place

                                 r = 10..06%

That is, Trek investment is at 10..06% interest rate

It can be observed that Saul earns a higher rate of return than Trek. The fact that both investment have equal returns today, it means Saul's investment was worth less than Trek's investment one year ago.

4 0
2 years ago
You recently were hired as a front line debt collection agent for a debt collection service in Michigan. Your boss assigns you t
Softa [21]

Answer:

need

Explanation:

5 0
2 years ago
The city of Brock’s Water Enterprise Fund leases water treatment equipment. The life of the noncancellable lease is 10 years, an
Degger [83]

<u>Solution and Explanation:</u>

The Journal Entries in the books of Brock's water enterprise is as follows :-

Date  Particulars and details                             Debit($)  Credit($)

Jan 5, 2018  Intangible Assets - Lease  905861  

Lease Payable                                            905861

(Being Record the Lease)        

Jan 5, 2018  Lease Payable                  125000  

Cash                                                           125000

(Being Record Down Payment)        

Dec 31, 2018  Amortization Expenses ($905861divide 10)  90586  

Accumulated Amortization                                           90586

(Being Record the amortization)        

Jan 5, 2019  Lease Payable (\$ 125000-\$ 62469) 62531  

Interest Expenses ((\$ 905861-\$ 125000) * 8 \%)   62469  

Cash                                                                              125000

(Being Record the Second Lease Payment)  

3 0
2 years ago
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