It is mostly the women between 25 and 54 years of age who watch the lifestyle channels owned by Scripps Networks Interactive, and the advertisements run on these channels are essentially aimed at them. These women are the company's <u>Target audience</u>
Explanation:
In the question above the women between the age of 25-54 years are the Target Audience because the interactives and the advertisement on the Scripps network are aimed at these women's.
Now evaluating the other options
A )<u>Strategic Window</u> refers to a time duration during which the particular strategy adopted will work .In this case no time duration is discussed.So its is not a correct answer.
B)<u>Advertising medium
:</u>The medium using which a message is communicated to the targeted audience(like TV,radio,newspaper)
<u>C)Consumer jury
</u>:In this method the consumer play the role of a jury and they are asked to rank an advertisement
So we can say that These women are the company's <u>Target audience</u>
Answer:
The correct answer is letter "B": Atomicity, consistency, isolation, and durability.
Explanation:
Atomicity, Consistency, Isolation, and Durability (<em>ACID</em>) is a database that allows computer software to guarantee the accuracy of transactions even in front of events such as power failures. The system also takes care of how information can be recovered -if lost any- when those situations arise.
Answer:
Turnbull's weighted average cost of capital will be higher by 0.65% if it has to raise additional common equity capital.
Explanation:
By combining the WACC formula and retained earnings cost of capital,we will arrive at;
WACC = Debt W × after tax cost of debt + Preferred stock weight × cost of capital + Equity W × Cost of capital
= 58% × 4.92% + 6% × 9.3% + 36% × 12.4%
= 2.85% + 0.56% + 4.46%
= 7.87%
Also, using the same WACC formula and using common equity cost of capital, , we will arrive at the below;
WACC = Debt W × after tax cost of debt + preferred stock weight × cost of capital + Equity W × cost of capital
= 58% × 4.92% + 6% × 9.3% + 36% × 14.2%
= 2.85% + 0.56% + 5.11%
= 8.52%
Therefore, increase cost using common equity over retained earnings is [ 8.52% - 7.87%]
= 0.65%
N.B we arrived at 4.92% for after tax by;
Pre tax 8.2%
Current tax rate 40%
= Pre tax × ( 1 - cost of debt)
= 8.2% × ( 1 - 40%)
= 8.2% × 0.6%
= 4.92%
Answer:
$124,000
Explanation:
The computation of ending balance in the land account is shown below:-
ending balance in the land account = Beginning balance of Land account + Total balance of land - Cost of land sold
= $90,000 + ($25,000 + $28,000 + $31,000) - $50,000
= $90,000 + $174,000 - $50,000
= $124,000
Therefore for computing the ending balance in the land account we simply applied the above formula.
Answer:
Controlling.
Explanation:
Controlling is the process of measuring and correcting activities (plans, organization, personnel etc.) of an organization. Can be considered as the activity for knowing and correcting important changes in the activities that are planned because determines what is being tackled by evaluating the performance and if there is a deviation, by applying corrective measures so that the activities take place according to plans.
Planning is related to controlling. The failure of planning would mean failure in controlling and the success of planning means success of controlling.
Controlling alerts the manager to potentially critical problems:
* Top Management – when goals are not met.
* Middle and Lower Management – when the objectives are not met.
Managers can use the following: Prevent crises, Standardized outputs, Appraise employees performance, Update plans, Protect an organization’s asset
