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Ierofanga [76]
2 years ago
6

When customers have their groceries scanned at the supermarket checkout counter, data regarding product sales and coupon redempt

ions are collected and processed by tracking services such as IRI's InfoScan. Consumer product firms such as Procter & Gamble use data collected by IRI to allocate scarce marketing resources. For P&G, such data should be considered
Business
2 answers:
olya-2409 [2.1K]2 years ago
8 0

Answer:

The options

A. coupon redemptions

B. product bar codes

C. product sales

D. free sample redemptions

E.household demographics

Explanation:

Household demography as to do with the study of households. A household mainly entails certain amount of persons who live in a housing unit or segment of a housing.

For consumer product firms like in our case study, the Procter and Gamble, they can gather sales data (it's important) from different channels to aid effective distribution of limited marketing resources.

They could also employ tracking services as in IRI's InfoScan to gather product sales and coupon/free sample redemptions which went through scanning at the retailer checkout counters.

These racking services are not permitted to gather personal or household demographic data.

Masja [62]2 years ago
3 0

COMPLETE QUESTION:

When customers have their groceries scanned at the supermarket checkout counter, data regarding product sales and coupon redemptions are collected and processed by tracking services such as IRI's InfoScan. Consumer product firms such as Procter & Gamble use data collected by IRI to allocate scarce marketing resources. Which of the following data are NOT collected at retail checkout counters?

Answer: household demographics

Explanation:

Consumer product firms such as Procter & Gamble that uses data collected by IRI to allocate scarce marketing resources don't collect consumer's data that includes household demographs because in allocating scarce marketing resources household demographs are not important data.

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A price ceiling will have NO immediate effect if: a. it is set above the equilibrium price. b. the equilibrium price is above th
ioda

Answer:

A. Set above equilibrium price

Explanation:

A price ceiling is a mandatory maximum price that a seller is allowed to charge. Generally, a government may impose this in order to protect consumers, especially with regards to the purchase of essential goods.

If the price ceiling was set below the equilibrium price (option c) or if the equilibrium price is above the price ceiling (option b), it will immediately cause a shortage (option d) since the quantity demanded would be higher than the quantity supplied when the price falls. This is because people will be willing to purchase more since it is cheaper but suppliers will be willing to produce less due to lower profits. Hence, options b, c and d are eliminated.

Option A is correct because... (please refer attached diagram):

When the price ceiling is above the equilibrium price, suppliers are willing to supply more since they can make higher profits but consumers will reduce purchasing since it is expensive. However, it does not cause any immediate effect because it takes time for suppliers to be able to produce more and cannot be done immediately unless anticipated in advance. In the long run however, quantity demanded will fall from equilibrium quantity to D1 and quantity supplied will rise from equilibrium quantity to S1. Hence, causing a surplus between D1 - S1 in the long run.

4 0
2 years ago
Great Visions Company entered into a contract with ABC Carpet Company on January 15, 2020. The delivery date of March 1 was spec
inn [45]

Answer:

March 31, 2020

Explanation:

The accrual accounting principle states that you must record transactions in the accounting periods in which they occur, and the conservatism principle states that revenues should only be recorded when the earning process has been substantially completed.

In this case, only March 31 fulfills both requirements, since the goods were delivered on that day: same accounting period + earning process completed.

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2 years ago
Sarah just completed her 1040EZ tax return form and double-checked it. Now she should _____.
malfutka [58]
Send to IRS by April 15
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Vietnam and Ecuador both produce shrimp and rice. Vietnam can produce 180 thousand pounds of shrimp or 60 thousand pounds of ric
Elden [556K]

Answer:

(a) 3 pounds of shrimp

(b) 5 pounds of shrimp

Explanation:

Opportunity costs refers to the costs or benefits that are foregone to select some other alternative.

Vietnam can produce 180,000 pounds of shrimp or 60,000 pounds of rice in a year:

Opportunity cost of producing one pound of rice = 180,000 ÷ 60,000

                                                                                  = 3 pounds of shrimp

Ecuador can produce 130,000 pounds of shrimp or 26,000 pounds of rice in a year:

Opportunity cost of producing one pound of rice = 130,000 ÷ 26,000

                                                                                  = 5 pounds of shrimp

Therefore,

According to the principle of comparative advantage, the Vietnam has a comparative advantage in producing rice because it has a opportunity cost of producing rice than Ecuador.

7 0
2 years ago
NBB's focus on sustainability, whimsy, and fun is clearly rooted in its Colorado-based culture and the ethos of its founders and
Assoli18 [71]

Answer:

To help expand New Belgium’s brand(NBB) image to consumers in different other parts of the country, NBB will have to link advertisements to the company’s social network pages. This would be the most efficient and effective way to stream advertisement to new countries, or different other parts of the country.

Explanation:

NBB carries a strength of knowing their brand. With an expansion making use of branding and communication strategies, they would have succeed in their goal of being a unique culture remaining committed to their initial mission of being a fun, socially, and environmentally responsible company. For the company to maintain its whimsical and personal touch with consumers, NBB should spring forth new ideas to communicate with consumers, this will keep the customers updated and make them interested in staying loyal to the company.

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