Answer:
Secondary data technique is not perfect for marketing research
Explanation:
The secondary method is useful, as it is difficult to perform or conduct a new survey. More, importantly using secondary data technique in marketing research is not an ideal method, because the data may be inaccurate or outdated. The pharmaceutical company was performing marketing research, and usually, the availability of new marketing data is challenging to get from secondary sources.
Answer:
Total Fixed costs: $
Rent 2,000
Utilities 700
Salaries 2,950
Advertising 50
Total fixed cost 5,700
Contribution per car = Selling price - Unit variable cost
= $10.50 - $2.50
= $8.00 per car
Break-even point in full-service car
= <u>Total fixed cost</u>
Contribution per car
= <u>$5,700</u>
$8.00
= 712.5 = 713 cars
Explanation:
Break-even point in full-service car equals total fixed cost divided by contribution per car. Contribution per car is selling price minus variable cost per car.
Answer: Pluralistic organization
Explanation: Pluralistic organization is an organization that is made up of diverse group of people,it may include people of different race, gender, Sociocultural background and makes efforts to ensure that they maintain harmony,pluralistic organization is essential for global Integration and it is practiced by most international organization like the United Nations, World health organization and business entities.
Answer: Firm Capabilities
Explanation:
The 5Cs of Marketing are used by Companies to come up with effective Marketing strategies by using them to clarify exactly what needs to be accomplished.
The 5Cs are; Company, Customer, Collaborators, Competition and Context.
Firm Capabilities does not fall under Context because Context deals with Political, Social, Economical and Technological aspects of the place in question.
Firm Capabilities fall under Company analysis where the company aims to find out if it is capable of of meeting Consumer demands.
Answer: c. Total Assets/ Equity
Explanation:
To measure the Return on Equity with 3 ratios, the <em>DuPont Analysis</em> can be used. This is a technique of deconstructing the Return on Equity ratio into various constituent ratios so that their effect on Return on Equity is better know.
The basic DuPont Analysis is;
Return on Equity = 
Total Assets/ Equity or the Assets to Shareholder Equity ratio is the answer.
