Question

Wanda has been fortunate that her dog treats have sold so well, but she has been reading about small-business marketing and is concerned that as her business continues to grow, she may not get the highest return possible from her marketing dollars. One of the things she repeatedly encounters in her reading is that the "role of marketing is to identify, satisfy, and retain customers." Has she really identified her customers? Are they satisfied? And, more important, how can she retain those customers she does have? In other words, do her customers or potential customers see the value in doing business with Salty Pawz? Write a value statement for Salty Pawz. Remember that a value statement is a business or marketing statement that summarizes why a consumer should buy a product or use a service. This statement should convince a potential consumer that one particular product or service will add more value or better solve a problem than other similar offerings.

Answer 1

Answer:

Value proclamation for Salty Pawz: "We are fixated on your pets and this fixation energies us to provide extraordinary imaginative pooch delicacies at costs that are serious. Our pooch delights are extraordinary in class and we lead our firm with most extreme trustworthiness and regard. Our point is to empower our clients to make proficient, taught and healthy choices for their pets. Salty Pawz determination to retain your pet sound, dynamic and glad."  

The above worth articulation obviously imitates Salty Pawz incentive that is being obtainable to dog owners searching for solid, healthy and sensible delights for their pets. Accentuation on quality and nourishment being obtainable at sensible value focuses shows how Salty Pawz will have the option to take care of our client's issues and address their issues and prerequisites in a progressively substantial and efficient way when contrasted with comparative contributions. The worth proclamation obviously recognizes a need of the planned clients. The need is for taking care of their pets a decent value delight that is high on healthy benefit yet at the same time is sensibly valued. Current clients will be held as every single pet proprietor will need to keep on keeping their pets sound, dynamic just as upbeat. Faithfulness level will increment from the offer and Salty Pawz will see rehash firm from a similar arrangement of clients seeing a critical increment.