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docker41 [41]
2 years ago
15

Which of the following organizations is likely to use the multiple-factor index method to estimate the market potential? a firm

that manufactures auto parts a firm that provides facility management services to large offices a company that provides Web site development services for small businesses a company that manufactures diagnostic machines for hospitals a firm that manufactures fashionable clothes for teenagers
Business
1 answer:
miv72 [106K]2 years ago
5 0

Answer:

The organization that is likely to use the  multiple-factor index method to estimate the market potential is a firm that manufactures fashionable clothes for teenagers.

Explanation:

The organization that is likely to use the  multiple-factor index method to estimate the market potential is a firm that manufactures fashionable clothes for teenagers because it is a consumer based organization.

Consumer marketers primarily use multiple-factor index method to estimate the market potential.

The information can be collated by a survey, questionnaire, a dedicated database or even through social media advertising target portal.

The rest of the options provided caters for businesses. for example,  a company that provides Web site development services for small businesses. Business to Business marketers prefer to use market build up method.

You might be interested in
Michael works as a sales representative for an oilfield supply business in West Texas. He sells highly technical safety equipmen
Sphinxa [80]

Answer:

d. the complexity of the product.

Explanation:

Marketing can be defined as the process of developing promotional techniques and sales strategies by a firm, so as to enhance the availability of goods and services to meet the needs of the end users or consumers through advertising and market research. The pre-service strategies includes identifying the following target market, design, branding, market research. Thus, it comprises of all the activities such as, identifying, anticipating set of medium and processes for creating, promoting, delivering, and exchanging goods and services that has value for customers. It typically, involves understanding customer needs, building and maintaining healthy relationships with them in order to scale up your business.

Personal selling also known as face-to-face selling can be defined as a sales technique or strategy in which the salesperson meets with the potential buyer (customer) for the sole purpose of convincing him or her to buy a product.

For Michael, personal selling works better than other forms of promotion because of the complexity of the product i.e high technicalities associated with the product. The product Michael are highly technical and as such would require guidance or explanation on how to safely use them.

4 0
1 year ago
A marketing manager targeting Generation Y should be aware that this group is turned off by:A) the "soft sell".B) overt branding
AysviL [449]

Answer:

B) overt branding practices

Explanation:

Generation Y is the group of people who were born between 1990s to early 2000s. Probably most commonly known as millennials.

Statistics shown that when it come to choosing a product, millennial tend to choose the individuals that they can trust/admire rather than overt branding practices. This is why online influencers market is really booming among this demographic.

On top of that ., They value the type of  advertisement that can objectively define the negative and positive characteristics of a certain product rather than advertising it as if it's 'the best product ever' like commonly done by most companies in the past.

7 0
1 year ago
Si el precio de la leche aumenta en un 20% y la cantidad de la demanda de esta disminuye en un 4%, contesta:
spin [16.1K]

Answer:

Calcula la elasticidad precio de la demanda.

La fórmula para calcular la elasticidad precio de la demanda es:

Elasticidad precio de la demanda = %Δ cantidad demandada/%Δ precio

Δ es la letra griega delta, y significa cambio.

Ahora reemplazamos las cantidades y resolvemos.

Elasticidad precio de la demanda = 4 / 20

                                                         = 0.2

¿Es la demanda elástica, inelástica o unitaria?

La demanda es inelástica ya que la cantidad demandada ha cambiado menos que el precio. Mientras que el precio aumentó un 20%, la demanda sólo disminuyó en un 4%. Esto significa que la leche es un bien cuya demanda no es tan sensible a los cambio de precio, por lo que podemos afirmar que es un bien inelástico.

¿Este producto tendrá un sustituto fácil o difícil de encontrar? ¿Por qué?

Los bienes inelásticos usualmente no tienen sustitutos fáciles de encontrar, es por ello que incluso si su precio aumenta mucho, como en este caso, la mayoría de la gente los seguirá comprando ya que no encuentran otros bienes con que reemplazarlos.

Calcula la elasticidad cruzada de la demanda (cross elasticity of demand). Los productos A y B

La formula es:

Elasticidad cruzada = %Δ demanda producto A/ %Δ precio producto B

Elasticidad cruzada = 8 / 16

                                 = 0.5

Los productos A y B, ¿son complementarios o sustitutos? ¿Por qué?

Los productos A y B son sustitutos ya que cuando aumenta el precio de uno, también aumenta la demanda del otro, lo que significa que algunos consumidores del producto A, están sustituyendo dicho producto con el producto B.

Diseñando una gráfica, demuestra el cambio en la curva de la demanda del producto A como resultado del cambio en el precio del producto B.

La gráfica mostraría que la curva de demanda del producto A se ubicaría más a la derecha como resultado del cambio en el precio del producto B, ya que la demanda del producto A ha aumentado, y los incrementos en la demanda son representados por un movimiento hacia la derecha de las curvas de demanda.

¿Puede ser posible que para un producto particular la curva de demanda sea perfectamente inelástica, sin importar el precio?

Si existe la posibilidad pero es muy remota. La tierra es un ejemplo de un bien que en ciertas situaciones puede ser perfectamente inelástica, más por el lado de la oferta que de la demanda.

¿Qué pasa con la demanda del vodka cuando el precio de los granos aumenta?

Cómo el Vodka se hace a partir de un tubérculo (papa) y no de un grano, la demanda de vodka aumentaría, ya que licores hechos a partir de granos como la cerveza, subirían de precio.

Estos productos, ¿son complementarios o son sustitutos?

Ambos productos son sustitutos ya que si el precio de uno aumenta, la demanda del otro aumenta y viceversa.

¿Es la elasticidad elástica, inelástica, perfectamente inelástica o unitaria? ¿Por qué?

Elasticidad precio de la demanda = %Δ cantidad demandada/%Δ precio

Elasticidad precio de la demanda = 0 / 14.2

                                                        = 0

Una elasticidad precio de la demanda de 0 es una elasticidad perfectamente inelástica. Esto significa que la cantidad demandada no responde al cambio en el precio. En este caso, podemos ver que el producto que almacena la empresa es prefectamente inelástico ya que a pesar de haber aumentado el precio un 14.2%, la cantidad almacenada de producto se mantuvo igual.

Indica cuál podría ser un ejemplo de este producto. ¿Por qué?

La gasolina, bajo ciertas condiciones, y principalmente en el corto plazo, es un bien que tiene una demanda muy inelástica, ya que a pesar de las subidas de precio, los consumidores de gasolina probablemente van a tener que seguir adquiriendo el bien con el fin de desplazarse.

¿Qué es la elasticidad ingreso de la demanda y cómo se mide?

La elasticidad ingreso de la demanda mide el cambio en la cantidad demandada de un bien, con respecto a cambios en el ingreso.

La fórmula es:

Elasticidad ingreso = %Δ cantidad demandada / %Δ ingreso

Por ejemplo, suponiendo que el ingreso de una persona cae un 10%, y su demanda por vodka cae un 20%, podemos calcular la elasticidad ingreso de la demanda del vodka:

Elasticidad ingreso = %Δ 20 / %Δ 10

                                = 2

7 0
2 years ago
In both the United States and France, the demand for haircuts is given by QD=300−10P . However, in the United States, the supply
grigory [225]

Answer:

a. P = 20 and Q = 100 in the United States; and also P = 20 and Q = 100 in France.

b. P = 23.33 and Q = 166.70 in the United States; and P = 26 and Q = 140 in France.

Explanation:

Note: The part b of the requirement is not complete. The entire question is therefore represented with the complete pat b before answering the question as follows:

In both the United States and France, the demand for haircuts is given by QD=300−10P . However, in the United States, the supply is given by QS=−300+20P , while in France, the supply is given by QS=−33.33+6.67P .

Required:

a. What are the equilibrium prices and quantities of haircuts in the two countries?

b. Suppose that the demand for haircuts in both countries increases by 100 units at each price, so that the new demand is QD = 400 - 10P. What are the new equilibrium prices and quantities of haircuts in the two countries?

The explanation to the answers is now provided as follows:

a. What are the equilibrium prices and quantities of haircuts in the two countries?

In economics, an equilibrium occurs at point where the quantities demanded is equal to the quantities supplied.

Let Q denotes equilibrium quantity and P denotes equilibrium price, the equilibrium prices and quantities of haircuts in the two countries can therefore be calculated as follows:

<u>In the United States</u>

QD =300 − 10P

QS= −300 + 20P

Since at equilibrium, QD = QS, we can therefore solve for P by equating the two equations above as follows:

300 - 10P = −300 + 20P

300 + 300 = 20P + 10P

600 = 30P

P = 600 / 30

P = 20

To obtain equilibrium quantity, we substitute P = 20 into any QD and QS since at equilibrium QD = QS. Using QD, we have:

Q = 300 – 10(20)

Q = 300 – 200

Q = 100

Therefore, P = 20 and Q = 100 in the United States.

<u>In France</u>

QD = 300 − 10P

QS= −33.33 + 6.67P

Since at equilibrium, QD = QS, we can therefore solve for P by equating the two equations above as follows:

300 - 10P = −33.33 + 6.67P

300 + 33.33 = 6.67P + 10P

333.33 = 16.67P

P = 333.33 / 16.67

P = 20

To obtain equilibrium quantity, we substitute P = 20 into any QD and QS since at equilibrium QD = QS. Using QD, we have:

Q = 300 – 10(20)

Q = 300 – 200

Q = 100

Therefore, P = 20 and Q = 100 also in France.

b. Suppose that the demand for haircuts in both countries increases by 100 units at each price, so that the new demand is QD = 400 - 10P. What are the new equilibrium prices and quantities of haircuts in the two countries?

<u>In the United States</u>

QD = 400 − 10P

QS= −300 + 20P

Since at equilibrium, QD = QS, we can therefore solve for P by equating the two equations above as follows:

400 - 10P = −300 + 20P

400 + 300 = 20P + 10P

700 = 30P

P = 700 / 30

P = 23.33

To obtain equilibrium quantity, we substitute P = 20 into any QD and QS since at equilibrium QD = QS. Using QD, we have:

Q = 400 – 10(23.33)

Q = 400 – 233.30

Q = 166.70

Therefore, P = 23.33 and Q = 166.70 in the United States.

<u>In France</u>

QD = 400 − 10P

QS= −33.33 + 6.67P

Since at equilibrium, QD = QS, we can therefore solve for P by equating the two equations above as follows:

400 - 10P = −33.33 + 6.67P

400 + 33.33 = 6.67P + 10P

433.33 = 16.67P

P = 433.33 / 16.67

P = 25.99 = 26

To obtain equilibrium quantity, we substitute P = 20 into any QD and QS since at equilibrium QD = QS. Using QD, we have:

Q = 400 – 10(26)

Q = 400 – 260

Q = 140

Therefore, P = 26 and Q = 140 in France.

5 0
1 year ago
Hubbard Kennel uses tenant-days as its measure of activity; an animal housed in the kennel for one day is counted as one tenant-
Ghella [55]

Answer:

Instructios are listed below.

Explanation:

Giving the following information:

Hubbard Kennel uses tenant-days as its measure of activity; an animal housed in the kennel for one day is counted as one tenant-day. During January, the kennel budgeted for 2,100 tenant-days, but its actual level of activity was 2,060 tenant-days.

Wages and salaries:

Fixed= $ 2,300

Variable=  $ 7.20

Estimated Wages and Salaries= 2,300 + 7.2*2,100= $17,420

3 0
2 years ago
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