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2 years ago

Bill’s Surf Shop needs to advertise. Which option provides the largest frequency? a. direct mail b. TV c. the Web d. billboards

Business

1 answer:

ad-work [718]2 years ago

3 0

Answer:

TV (television)

Explanation:

Advertising frequency is defined as the number of time an advert is viewed by individuals once it come online.

The higher the number of times a user is exposed to an advert in a given time frame the higher the advertising frequency.

Normally it take exposure of 5 times and above for an advertisement to be effective.

Bill’s Surf Shop will have more advertising frequency on television because all categories of customers watch the television. Including children, teenagers, middle aged, and older people.

The other mediums will attract less people. Direct mail is only for those with emails, the web is for technologically savvy clients, and billboards only for those that view them in their location.

Television gives a larger audience.

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Explain whether each of the following government activities is motivated by a concern about equality or a concern about efficien

Setler [38]

Answer:

a) Regulating cable TV prices - This is motivated by the concern about efficiency. Since one cable TV company can easily become a monopolist and manage cable TV prices on its own, market power (a type of market failure) is hindered by regulation. These measures aim to decentralize power and distribute it once again.

b) Providing some poor with vouchers that can be used to buy food. - Being a concern for equality, this regulation aims to improve fairness and equality among society levels by giving vouchers to poor people. Equality measures are usually non-efficient by the means of concern, and are a common practice in all governments.

c) Prohibiting smoking in public places - Being a concern about efficiency, this aims to overcome a possible externality. Third parties (non-smokers) are affected by something they cannot influence, which indicates a case of externality failure. Government regulation is essential

d) Breaking up Standard Oil (which once owned 90 percent of all oil refineries) into several smaller companies. - Once a monopoly, Standard Oil is broken down into several smaller, competition-oriented companies. The market failure regarding market power is regulated by this move. When this happens, Standard Oil will not be able to dictate prices.

e) Imposing higher personal income tax rates on people with higher incomes - Being an equality measure by nature, this economic remedy tries to create less discrepancy among income across all social levels. The standard deviation becomes smaller, which is the result of equality measures. Although people with higher incomes will always have a similar income, regulation vastly influences people with less income.

f) Instituting laws against driving while intoxicated. - This is an efficiency measure (against externality), as sober drivers and traffic participants become influenced by drunk drivers who they cannot control. In case of an accident, the third party is imposed a cost that could be fatal. Therefore, it has to be regulated.

4 0

2 years ago

A company is evaluating an investment which has an initial investment of $4,000. Annual net cash flows is expected to be $2,000

uysha [10]

Answer:

The NPV of the project is $974.

Explanation:

The net present value is the today's value of a stream of cash flows. The net present value will be the sum of all the expected future cash flows from a project less the initial investment required for the project and it is used to evaluate the investment decisions.

The net present value of an investment project will be:

NPV = CF1 / (1+r) + CF2 / (1+r)^2 + ... + CFn / (1+r)^n - Initial investment

If the cash flows are constant or of same amount through out, occur after the same interval of time and are for a defined period of time, they become an annuity and the NPV of such a project can be calculated by,

NPV = (Cash flow per period * Present value of Annuity factor) - Initial cost

The NPV of this project will be = (2000 * 2.4869) - 4000 = 973.8 rounded off to $974

4 0

2 years ago

At the end of a shift, the sales clerk turned over $21,476.38 in cash, checks, and credit card receipts to the cashier. when the

coldgirl [10]

In this situation, the company should Enter a debit of $1.85 in the Cash Over and Short account.
By doing this, the amount of difference will be covered on the adjustment that made on the account and the calculation for the net profit and cash flows will be back to the correct value,

8 0

2 years ago

Suppose you have been employed for about a year and a half and have been offered a better job at a different employer. Assuming

Lyrx [107]

It all depends on the plan document. The plan document will state the waiting period, which can be a year, a vesting schedule, and your rights.

So more information is needed to answer your question. I can say with reasonable assurance you will be entitled to 100% of the money you put directly into the plan. The waiting period and vesting schedule will decide how much you are entitled to of the employers money.

4 0

2 years ago

Corbel Corporation has two divisions: Division A and Division B. Last month, the company reported a contribution margin of $49,3

Leokris [45]

Answer:

Common Fixed Expense is $28,600

Explanation:

Given,

Contribution of Division A = $49,300

Computing Contribution of Division B as:

Contribution = Sales × Contribution margin ratio

where

Sales is $242,000

Contribution margin ratio is 25%

So,

Contribution = $242,000 × 25%

= $60,500

Therefore, Total Contribution is :

= $49,300 + $60,500

= $109,800

Computing Income before Common Fixed Expense as:

Income before Common Fixed Expense = Total Contribution - Traceable fixed expenses

= $109,800 - $51,600

= $58,200

Computing Common Fixed Expense as:

Common Fixed Expense = Income before Common Fixed Expense - Income after Common Fixed Expense (Net Income)

= $58,200 - $29,600

= $28,600

5 0

2 years ago