Question

Att supermarket has collected a large amount of data regarding its customers. to understand customer purchase behavior, the company uses a process that automatically identifies correlations in the collected data. through this process, the company learns that people who wait for more than 10 minutes in the billing queue, tend to remove a few items from their shopping cart. consequently, this leads to reduced sales. the manager of the supermarket decides to install five more billing counters, which could reduce the estimated wait time by a considerable amount. in this scenario, att supermarket has most likely used _____ to process information.

Answer 1

Answer: A. data mining

Answer choices are:

A) data mining

B) data integration

C) barcoding

D) radio frequency tagging

Thru data mining, companies can analyze, learn more about their clients and develop more effective marketing strategies to increase sales.

Att supermarket used data mining. Thru a large amount of data they collected regarding their customers, they were able to understand customer purchase behavior, Through this process, the company learned that people who wait for more than 10 minutes in the billing queue, tend to remove a few items from their shopping cart, leading to reduced sales. The manager of the supermarket was then able to make a good decision to install five more billing counters, to reduce waiting time and prevent lost sales.