Giving a retailer an incentive to sell your product/service is the responsibility of which of the marketing mix?

Dumphy and Funke are rival tattoo artists in the small town of Feline. There are no other tattoo artists in town. It costs $30 t

Soloha48 [4]

Answer: price competition

Explanation:

The type of competition would Funke and Dumphy likely engage in after the decrease in demand is price competition.

Price competition simply means when the companies in a particular industry lower their prices afsubst the prices of identical products in order to boost demand and sales.

Since there's a reduction in demand, Dumphy and Funke will engage in price competition to boost sales.

8 0

2 years ago

he following is a partially completed lower section of a departmental expense allocation spreadsheet for Brickland. It reports t

deff fn [24]

Answer:

$7,000

Explanation:

The computation of the amount of purchasing department allocated to assembly department is shown below:

= Total purchasing department cost × number of purchase order ÷Total numbers of purchase orders in overall operating departments

= $35,000 × 4 ÷ 20

= $7,000

The 20 number of purchase orders is come from

= 16 + 4

= 20

We simply applied the above formula

7 0

2 years ago

Milden Company has an exclusive franchise to purchase a product from the manufacturer and distribute it on the retail level. As

kap26 [50]

Answer:

Fixed Cost = $24,000 Variable cost = $5

Explanation:

You have to use the High-Low method

$$$Shipping expense = units sold * variable cost + fixed cost$

From the table you got, you pick the higher and the lowest unit sold

and calculate the diference between them:

$\left[\begin{array}{ccc}&$Units&$Shipping Expense\\$High&44,400&246,000\\$Low&30,000&174,000\\$Diference&14,400&72,000\\\end{array}\right]$

Now 14,400 Units generates a cost of 72,000 Dividing we get the variable component

$72,000/14,400 = 5$

Then we calculate for the fixed cost:

$$$246,000 = 44,400 * 5 + Fixed Cost$

Fixed Cost = 24,000

6 0

2 years ago

Break-Even Sales Under Present and Proposed Conditions Portmann Company, operating at full capacity, sold 1,000,000 units at a p

Ne4ueva [31]

Answer:

1. Variable Fixed

Cost of goods sold 70,000,000 30,000,000

Selling Expenses 12,000,000 4,000,000

Administrative Exp. 6,000,000 6,000,000

Total 88,000,000 40,000,000

Note:

Cost of goods sold 70% 30% on 10,000,000 for variable and Fixed respectively

Selling expenses 75% 25% on $16,000,000 for variable and Fixed respectively

Administrative expenses 50% 50% on $12,000,000 for variable and Fixed respectively

2. Unit Variable cost = Total variable cost / Units produced

Total Variable cost 88,000,000

Unit produced 1,000,000

Unit variable cost  88 

Unit Contribution margin = Selling Price - Variable cost per unit

Selling Price $188

- Variable cost per unit $88

Unit Contribution margin $100

3. Break even Point (Units) = Fixed cost / Contribution margin per unit

Fixed cost 40,000,000

Contribution margin per Unit 100

Break even Point (Units) 400,000

4. Break even point (units) = Fixed cost / Contribution margin per unit

Fixed cost 40,000,000

Increased Fixed cost 5,000,000

Total New fixed cost 45,000,000

Contribution margin per unit 100

Break even point (units) 450,000

5. Determined sales units = (New fixed cost + Desired Income) / Contribution margin

New Fixed Cost 45,000,000

Desired Income 60,000,000

105,000,000

Contribution margin 100

per unit

Determined sales units 1,050,000

6. Maximum Income from operation = Total New sales - Total New variable cost - Total Fixed cost

Sales 188,000,000

Increased sales 11,280,000

Total New sales 199,289,000

Variable cost 88,000,000

New Variable cost 5,280,000

Total New Variable cost 93,280,000

Total New Fixed cost 45,000,000

Maximum Income from 61,000,000

operation

Number of units = Increase in sales / Price per unit

New variable cost = Number of units * Unit variable cost

Increased sales 11,280,000

Price per unit 188

Number of units 60,000

Unit variable cost x 88.00

New Variable cost 5,280,000

7. Net income = Sales - Variable cost - New fixed cost

Sales 188,000,000

Less: Variable cost 88,000,000

Less: New fixed cost 45,000,000

Net Income 55,000,000

8. Option b. In favour of the proposal because of the possibility of increasing income from operation.

4 0

2 years ago

Randy owns a shoe company and recently retooled his company's marketing mix strategy. His new target market is wealthy, craftsma

omeli [17]

Answer:

To partner with a well connected socialite and older couple to endorse in his brand.

Explanation:

As Randy owns the shoe company, he has the right to change and decide the marketing strategies and also the mixes for the brand. He decides to fully change the market targeted for his brand. He now starts to focus on the old and wealthy skilled craftsman who seeks only quality. Thus now he needs to advance and take forward his new marketing mix, and target his new market. So, one of the best way or strategy is that he can use to support of his marketing mix is to make and ask an older and well connected and known socialite couple, of his partner, to endorse and to promote his brand of his company in the market or even in the society. This will help him promote his new exclusive shoes collection and also he can target the old wealthy seekers easily.

5 0

2 years ago

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