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zepelin [54]
2 years ago
6

In an effort to differentiate its offerings from its competitors, Pegasus Computers decided to add an extra USB port in all its

laptops besides providing a free pair of Delphi power bass headphones with every Pegasus laptop. Although the additional features increased the price of the laptops by $500, Pegasus was confident that the strategy would help boost demand for its laptops substantially. This is an example of
Business
1 answer:
cricket20 [7]2 years ago
3 0

Answer: In an effort to <u>differentiate</u> its offerings from its competitors, Pegasus added <u>additional features that increased the price</u> of the laptops by $500.

This is an example of <em>Porter's competitive strategies </em>( <u>product differentiation </u>strategy).

Explanation:

The differentiation strategy consists in <em>offering a product similar</em> to one of another company in the market but that <em>has certain characteristics</em> that make the customer perceive it as unique and to be willing to pay a higher price for it.

Strategy <u>Variables</u>:

  • Product characteristics.
  • How the company communicates with its customers.
  • Market features.

It can happen when the <u>price increases</u>, that the difference between this and and another <em>product ´s features is not too large</em>, so that we lose the loyalty of our customers because they don ´t want to pay the new price .

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Demand for a product is​ 12,000 units per year. Every time an order is​ made, the company must pay​ $15.00 per order. The cost t
KATRIN_1 [288]

Answer:

Total cost is $24060

Explanation:

Total demand per year = 12000 units

Size of one order = 3000 units

Total number of orders = 12000 / 3000 = 4

Per order cost = $15

Per unit cost = $2

Below is the calculation to find the total cost.

Total cost = Number of orders × Per order cost + Total demand per year × Per unit cost

Now insert the values.

Total cost = 4 ×15 + 12000 × 2

Total cost = $24060

5 0
2 years ago
At the end of Year 2, retained earnings for the Baker Company was $1,850. Revenue earned by the company in Year 2 was $2,100, ex
icang [17]

Answer

Retained earnings at the beginning of Year 2 was: $1,450

Explanation

Revenue = $2,100

Retained Earnings Closing Balance = $1,850

Expenses = $1,150

Dividends = $550

Retained Earnings Closing Balance = Revenue - Expenses - Dividends + Retained Earning Beginning Balance

$1,850 = $2,100 - $1,150 - $550 + Retained Earning Beginning Balance

Retained Earning Beginning Balance = $1,450

5 0
2 years ago
What aspect of America were William Watts and Lloyd Free referring to when they labeled it "the country of individualism par exc
Murljashka [212]

Answer:

The emphasis that Americans place on economic self-reliance and free markets

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The United States was founded under the principles of liberalism, whether legal, political, or economic.

In America, most people believe that free markets are the best way to organize the economy of a country, and that individual self-reliance can result in personal economic success.

7 0
2 years ago
If ty chooses a smart phone simply because he perceives it to be rated highest on megapixels, which he believes is the most impo
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If ty chooses a smartphone simply because he perceives it to be rated highest on megapixels, which he believes is the most important attribute in a smartphone, he is using a(n) lexicographic heuristic to help make his purchase decision. The study of heuristics analyzes how people make decisions when optimization is out of reach. It focuses on two questions, the first and descriptive, and the second is normative.
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Summer Dean was walking through the mall and found a gym bag lying on the ground. The decision Dean must make as to whether to k
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Answer:

Ethics

Explanation:

Ethics also called moral philosophy involves how an individual systemises, defends and recommends the concept of right or wrong.

Summer is facing an ethical decision of either returning the bag or keeping it for herself. Her decision will be based on her definition of right or wrong.

If her moral philosophy is one that does not see theft as something that is wrong, she will decide to keep the bag. If on the other hand she sees keeping the bag that is not her own as wrong she will decide to return it.

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