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Jobisdone [24]
2 years ago
6

BrewCo sells coffeemakers for $120 each. The firm currently has variable costs per unit of $65. If BrewCo is able to reduce its

variable cost per unit to $58, its contribution margin ratio will
A. decrease by about 6 percent.
B. decrease by about 8 percent.
C. increase by about 6 percent.
D. increase by about 8 percent.
Business
1 answer:
PolarNik [594]2 years ago
5 0

Answer:

C. increase by about 6 percent.

Explanation:

Since,

\text{Contribution margin ratio}=\frac{\text{Sales-Variable expenses}}{\text{Sales}}

Sales = $ 120,

Original expenses = $ 65

Thus, contribution margin ratio = \frac{120-65}{120}=\frac{55}{120}=0.4583\approx 0.46

New expenses = $ 58,

Thus, contribution margin ratio = \frac{120-58}{120} = \frac{62}{120}=0.5166\approx 0.52

∵ 52 - 46 = 6,

Hence, the CMR is increased by 6%.

OPTION C is correct.

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