Question

Darius is considering buying new bedroom furniture. Naturally, he compares several types of beds, dressers, and bedside tables, but he also is evaluating each product's reputation, warranty, his own experience with the brand and, of course, the price. All of the components that Darius is evaluating make up.
a) his product mix.
b) the total product offering.
c) his brand awareness.
d) the core project evaluation.

Answer 1

Answer: (B) The total product offering

Explanation:

 According to the question, Darius is evaluating the total offering of the products by comparing each products such as bedside table, beds and the dresses with the other brands.

By comparing one brand with the other brands, he evaluating the products price, warranty and the reputation.  

The total product offering is basically defined as the amount of the total products offered as the final output. The consumers are evaluating each product before busying the product.

Therefore, Option (B) is correct.