<u>Explanation</u>:
i. Limited cash on hand to make changes
It is apparent from the case that the company is experiencing a drop in the sales from the past 5 years and thus, the financial reserves will be a constraint in the accomplishment of the idea.
ii. Costumers purchase lifestyle products from people who they know and who have expertise
It is the idea that the director of the company mark always encourages direct interaction with the clients and personal selling rather than retail or online sales considering personal relation makes exposure to the experts and their advice.
iii. Meet with mark, your direct supervisor, about how to establish your credibility with the owner
Being a newbie to the company, it is a wise option to follow the instructions of the reporting authority to establish rapport with the owner of the organization.
iv. Sales have declined because customers have lower disposable income
It is also evident from the case of the financial crisis and recession in going in the market due to which the customer has a lower income to make purchases.
v. Suggesting techniques to help our sales reps become more trusted advisors
It is the time to perform a forward step by the sales reps to take the role of the advisors i.e. trusted ones for the customer in recommending the best of all.
Selfish, self-centred, self-seeking, self-serving, tactless, greedy.
Answer:
a. $225, 000
b. $900, 000
c. $140, 000
Explanation:
Ralph Mini-Mart Store in Alpine:
(a) Beginning inventory: this is the value of inventory on hand at the beginning of the financial year. This is the value is the same as the value of ending inventory at the end of the previous financial year. This value includes the value of the inventory and any costs that were incurred to bring the inventory to the organization’s store house.
For Ralph Mini- Mart, beginning inventory = $225, 000 (refer to item 5)
(b) Transfers- In: this is the inventory that was purchased during the financial year. This value will include the cost of the inventory and any other costs that were incurred to bring the inventory to the store house of Ralph’s Mini – Mart. In this instance, the additional cost is the transportation cost of $30, 000 that was incurred to transport the inventory from the supplier to the warehouse.
For Ralph’s Mini – Mart, the Transfers – In = $870, 000 + $30, 000 = $900, 000 (refer to item 3 and 4)
(c) Ending balance: the ending balance is the value of inventory at the end of the financial year. This is the value of inventory that Ralph’s remains with after purchasing inventory from suppliers and selling inventory to customers. This value will take into account any inventory write- downs and obsolescence. In this instance, there has been no inventory write- downs and no inventory obsolescence or thefts.
For Ralph’s Mini – Mart, the value of ending inventory = $140, 000 (refer to item 5)
Answer:
A) Customer value-based pricing
Explanation:
In sales and marketing, price can be defined as the amount of money that is being charged by a seller for goods and services rendered to a potential customer or buyer.
Customer value-based pricing uses buyers' perceptions of what a product is worth, not the seller's cost, as the key to pricing.
Generally, a value-based pricing strategy typically begins with the manufacturer or seller assessing customer needs at a specific period of time. This ultimately implies that, a customer value-based pricing is all about the consumers of goods and services by considering their perceived benefits or satisfaction derived from the use of such products or services.