Question

Angie, CEO of a local alternative energy company that provides power for residential and commercial customers in your community, is engaged in the process of developing a list of questions to evaluate her company's internal situation. Which question would Angie NOT raise to complete the task of her company's resources and competitive position?
A) How do our value chain activities impact our company's cost structure and customer value proposition?
B) Which are our least and most profitable geographic market segments?
C)How well is our present strategy working?
D)Is our company competitively stronger or weaker than key rivals?

Answer 1

Explanation:

CEO of a local alternative energy company is engaged in the process of developing a list of questions that will be used to evaluate her company's internal situation. An internal analysis looks at the factors that are within the organization such as the strengths and weaknesses of the organization. Some typical areas that are considered during the internal analysis are the financial resources like the funding and investment opportunities, physical resources like the company's location, facilities and equipment, and the human resources like the employees, and the target audiences. In the options given above, every option tackles the company's internal situation except for "Is our company competitively stronger or weaker than key rivals?" This question is not meant to assess the internal situation of the company as the question is evaluating the competition involved in the business while comparing other companies to Angie's comoanv.