The IMC channel that has received the greatest increase in aggregate spending recently is direct marketing or marketing that communicates directly with target customers to generate a response or transaction.
<u>Explanation:
</u>
Direct Marketing is a promotional strategy based on the distribution to potential customers of a marketing strategy.
The Systems of distribution used include mail, online and texting. Direct marketing is named because it removes intermediaries, like publicity media, in particular.
Direct marketing focuses instead of media advertising on delivery to individual consumers.
In much direct marketing, the call to action is a common factor.
It is easier to quantify than media advertising that direct marketing is successful.
In a number of direct marketing, the call for action is a special element. You are instructed to respond immediately to the request through a free telephone number, a reply card or a reference in the email advertisement. The recipient must also access the letter. A positive measure of a future purchase is any reply. Personal advertising is often linked to as ads for direct responses.
Answer:
A
Explanation:
When we have more students that enjoy studying history than enjoy studying math and science needed to get a degree in Chemical engineering , this will lead to a large no of history graduates in the labor market making the availability of chemical engineers graduate to be fewer and the demand for it higher.
This in effect cause a higher income for the chemical engineers as they become more of a scarce resources compared to history despite the students spending the same number of years to graduate in the college.
Answer:
The correct answer is letter "C": Exactly $396.
Explanation:
An Amortization Schedule is a table that shows the amounts of principal and interest that comprise each loan payment. Amortization schedules reveal the true cost of purchasing a home, car or requesting a student loan that is<em> paid with regular, equal installments over a period of time</em>.
Thus, <em>Roxanne should pay $396 monthly for the next 10 years</em>.
Answer:
Total cost = Total ordering cost + Total holding cost
Total cost = DCo + QH
Q 2
Where
D = Annual demand
Co = Ordering cost per order
Q = EOQ
H = Holding cost per item per annum
D = 40,000 units
Co = $48
H = 18% x $8.00 = $1.44
EOQ = √2DCo
H
EOQ = √2 x 40,000 x $48
$1.44
EOQ = 1,633 units
Explanation:
EOQ equals 2 multiplied by annual demand and ordering cost divided by holding cost per item per annum. The holding cost per item per annum is calculated as holding cost rate multiplied by unit cost.
Answer:
$138,000
Explanation:
The computation of the cost of Raw Materials Purchased is shown below:
= Direct materials used + ending direct material inventory - beginning direct material inventory
= $130,000 + $40,000 - $32,000
= $138,000
Simply we added the ending direct material inventory and deduct the beginning direct material inventory to the direct material used so that the accurate amount can come