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katrin2010 [14]
2 years ago
8

Altacey, a multinational company that sells consumer durables, divides its target markets on the basis of the density of populat

ion in the areas it operates in. It employs more salesmen and spends more money on promotions in cities with high population densities. In the context of consumer market segmentation, which of the following types of market segmentation does Altacey most likely follow?
A. Psychographic segmentation
B. Behavioral segmentation
C. Customer-based segmentation
D. Geographic segmentation
Business
1 answer:
pshichka [43]2 years ago
4 0

The correct answer is D. Geographic segmentation

Explanation:

Segmentation is a common business strategy that implies considering customers according to different features such as location, cultural values, buying behavior, etc. and creating marketing plans based on this. In the case of geographic segmentation, this occurs if customers are considered according to location, for example by dividing the market or customers according to the city, state, country, etc. or according to population density. This second strategy is the one used by Altacey as the money, employees, products, and other factors are assigned based on density. Thus, the segmentation is geographic.

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The total administrative expense allocated to the Meats department is $8500.

5 0
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Raner, Harris & Chan is a consulting firm that specializes in information systems for medical and dental clinics. The firm h
Snezhnost [94]

Answer:

The Break Even Point is the Sales Value that will cover the cost of production. Meaning the Sales Value that will bring profitability to Zero

Break Even sales for Company wide =  $378,000

Break Even Value for Chicago is $111,429

And Break Even Value for Minneapolis is $120,000

The Addition of both Outlets/Offices Break Even Sales is less than the Company-wide because the Offices don't share in the Common Fixed Expense as these are specific to Group reporting.

Explanation:

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Imagine that you calculate the inflation rate of some economy using the CPI. You get that inflation in 2008 was 22.4%, in 2009 w
Free_Kalibri [48]

Answer:

The calculation will be more accurate, because the base year is the oldest.

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You own a stock with an average return of 15 percent and a standard deviation of 15 percent. In any one given year, you have a 6
raketka [301]

Answer:

0%

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Explanation:

Given:

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On assuming 68% chance,

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2 years ago
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